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Posts tagged with Fat Face

Mega menu design trends in ecommerce: 2011 vs. 2014

Way, way back in 2011 we published an article looking at how 26 commerce sites presented their mega menus.

This refers to the drop-down menus that are generally situated within the horizontal navigation at the top of a webpage.

Web trends and UX design have changed in the intervening years, in large part due to increasing consumer adoption of mobile and new technologies such as responsive design, so I thought it would be interesting to revisit those same sites to see how they've evolved.

Here they are...


A bold new website design for Fat Face: does it work?

Outdoor clothing retailer Fat Face recently relaunched its ecommerce site. Thanks to some interesting design features, I thought the site was worth reviewing. 

These features include persistent filtered navigation, a novel idea, and light boxes for product pages.  

So will these features work for Fat Face? Let's take a closer look....