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Posts tagged with Financial Systems

Mobile banking: who do you trust with your finances?

Banking on a mobile phoneAs experts in digital marketing, I am sure you were all aware that Thursday 8 November was World Usability Day -a world wide event celebrating the importance of in usability in the digital world. 

This year’s theme was financial services and few would argue that usability was anything other than vital in this market. 

My colleagues at System Concepts contributed a video of interviews with potential customers and some key players in the mobile financial market in which the two mobile financial services providers interviewed were Vodafone and O2. 

This set me thinking: Do we trust mobile companies to give us banking, more than we trust banks to give us mobile services?

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