Posts tagged with Ft

First FT email

What caused the daily digest email wars?

The Financial Times has launched a daily digest email called First FT.

I've noticed a retro trend for daily and weekly digest emails from publishers, with Quartz' version regularly cited by digital folk as the first thing they read in the morning.

Here's why email is enjoying a bit of a resurgence. I've included some examples of other publishers and their daily digests.

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ft logo

In conversation: the CEO of the Financial Times

I’ve been writing about presentations I watched at Digital Media Strategies 2014, including talks by Verdens Gang, Axel Springer and the New York Times. So apologies if publishing isn’t your thing. 

But that’s sort of the joy of discussing media companies, how do they become more than mere old fashioned publishers. How do they find new streams of revenue and restructure so that subscriptions work and digital actually makes some money? 

One of the spots at the aforementioned conference was CEO of the Financial Times, John Ridding having a fireside chat with Ken Doctor, President of Newsonomics. 

Many interesting facts, figures and opinions were teased out, so I thought I’d round them up here.

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Three inspiring B2B marketing case studies

We get lots of request for examples of good B2B marketing, so here's a trio for you and all your family. 

For this post, I've been taking a look back at our shortlisted B2B entries from The Digitals awards, which were handed out last month.

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Sky announces on-demand web service NOW TV

Not to be outdone by Channel 4’s announcement about new channel 4Seven at the FT Digital Media Conference a few weeks ago, Sky this morning confirmed details of its new web TV service, called NOW TV, at the opening keynote of the Media Guardian Changing Media Summit in London.

Sky’s Chief Executive, Jeremy Darroch, said that it would provide on-demand access to Sky content on a wide range of broadband-connected devices.

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Shell tops corporate website league table

According to a new study, Shell has the best corporate website, while eight of the top ten sites are those of European firms. 

The Bowen Craggs FT Index has evaluated 75 corporate websites according to how well they serve the public, their investors, the media, and jobseekers. 

Here are a few highlights from the study... 

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