Posts tagged with Global Marketing

Reaching the CIVETS through digital marketing

The fast-growing CIVETS countries have attracted a lot of attention from investors in the first half of 2012.

As internet use continues to rise, they offer new opportunities for e-commerce companies.

As the Eurozone’s debt woes continue, more marketers are looking further afield for new customers. Many eyes are turning towards the so-called CIVETS nations - Colombia, Indonesia, Vietnam, Egypt, Turkey, and South Africa.

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Five steps to creating a successful global PPC campaign

Pay-per-click advertising can be one of the fastest ways to drive new traffic to your website. For companies looking at breaking into new markets, it can be a low-risk, cost-effective way to get started.

However, many businesses are failing to realise its full potential, especially in other languages.

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