Posts tagged with 'Government'
Last week I explored the ways in which the government succeeds at its online marketing, but even then I had to admit that these bursts of brilliance are few and far between.
Unfortunately, sometimes our leaders and public servants just get the
whole thing so very wrong. Here are a few of their worst offences but
please feel free to add your own. It is like bad call centre
experiences, everyone has a story!
The government is not having the best of weeks, what with all the Hobnobs, moats and dog food controversy, so I decided to give our not-so-esteemed leaders a break and concentrate on what they can sometimes get just right: using the web to communicate with citizens.
Last week, Econsultancy was invited to the Westminster eForum, where Lord Stephen Carter - the Minister for Communications, Technology and Broadcasting - was a guest keynote speaker ahead of his Digital Britain report.
The report, which is expected on January 26th, is to be “an action plan to secure the UK’s place at the forefront of innovation, investment and quality in the digital and communications industries.” So, ahead of the report, what is the Government planning?