Posts tagged with Indexing

Infinite scroll: its impact on SEO and how to fix it

Search engine spiders cannot scroll to the bottom of a page like an ordinary user, trigger the request for more content, and then wait to retrieve it for indexation.

Hence content only accessible via infinite scroll simply won’t be seen and therefore won’t make it into the respective search engine results listings.

The good news is there are easy solutions so that infinite scroll poses no problem for search, and in fact can also provide an opportunity to maximise user experience and maximise SEO value in tandem.

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Google starts indexing Facebook, third-party comments

A relatively large number of publishers, particularly those running 'blogs', rely on third-party services to power the comments on their websites.

From Facebook Comments to Disqus, there is no shortage of options that enable publishers to offer commenting functionality without having to implement it themselves.

While not the most technically complex functionality to implement, there are a number of reasons publishers might choose to outsource comments, ranging from spam control to identity management.

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Google's tips on optimising indexing

Google's Webmaster Tools blog has just published a useful presentation, which provides advice on getting your pages crawled and indexed by the search engine.

Basically, the Googlebot can only crawl and index a small proportion of all the content online, so streamlining your site to reduce unnecessary crawling can optimise the speed and accuracy of your indexing.

Here are some of Google's tips, more detail in the full slideshow...

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