Posts tagged with Leaf

You Say, "Creepy." I Say, "That's What I Want"

Personalization vs. privacy. Behavioral targeting vs. big brother. When does it get creepy?

It's rare that I catch myself being a full-fledged consumer. I'm not talking about the guy who has not spent the last 25 years in sales and marketing - the guy who has not spent studying and writing books and lecturing about online marketing since 1993 - the guy who does not climb all over every random video to bask in the glory of the Old Spice Guy. But it happened again today.

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