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Posts tagged with Livestrong

10 awesome digital marketing campaigns from Nike

Following on from Andrew Warren-Payne’s post looking at various digital marketing campaigns from McDonald’s, I thought it would be interesting to take a similar look at one of the world’s biggest sport brands.

Nike has achieved a great deal of brand exposure from its excellent digital campaigns, particularly through social, and here are 10 of the best examples.

Many of them tie into its overarching #MakeItCount initiative and the Nike+ network, but others are memorable viral videos or interesting social competitions.

So here they are...

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