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Posts tagged with Lumascape

New Report: Display Advertising Best Practices - Author Q&A

Best Practices in Digital Display AdvertisingDigital display is remarkably complex. Standard campaigns can involve multiple vendors of different technologies and types of media.

Today, Econsultancy launches Best Practices in Digital Display Advertising, a comprehensive look at how to efficiently manage online advertising. We asked the author, Chris O'Hara, about the report and work that went into it.