Posts tagged with Mark Cuban

Social ad spend to reach $9.2bn by 2016, a third of it from 'native' formats: report

Startups looking to become the next big thing on the social web may find it more difficult to raise capital going forward, but there's good news for the major players in the space today: the amount of money advertisers spend on social ads is set to grow considerably in the next several years.

By just how much? According to a new report by BIA/Kelsey, spending on social ads will double in four years, growing from $4.6bn this year to $9.2bn in 2016.

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Mark Cuban: Facebook's "search for revenue has severely devalued every brand's following"

2012 has been an interesting year for brand marketers active on Facebook. The world's social network went public and as a result, has more aggressively moved to monetize its massive audience. That in turn has introduced some new dynamics to the Facebook-brand relationship.

Recently, there has been a lot of buzz around changes Facebook has apparently made to its Edgerank algorithm. The theory: Facebook is making it more difficult for brands to reach their fans organically in an effort to promote use of its Promoted Posts ad product.

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Mark Cuban: ban software patents

Every week, it seems like at least a few of the tech blogosphere's top news stories have something to do with patents. From patent auctions to patent troll lawsuits that, at worst, threaten to put individual innovators out of business, it seems that patents have become one of the biggest sources of headaches in the tech industry.

According to billionaire internet entrepreneur and investor Mark Cuban, the chaos created by software and process patents has some very big negative effects: it's costing the U.S. economy jobs and spurring a "Patent Arms Race" that will inevitably impact consumer prices. But he's proposing a solution: eliminate the process patents that are used to 'patent' software.

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Mark Cuban: the "tech bubble" is really a Ponzi scheme

Is there a bubble in tech?

It may not resemble the first .com bubble, but the valuations being given to some of the hottest internet startups, from 'mature' companies including Facebook and Twitter all the way down to upstarts like Quora, is producing plenty of skepticism.

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