Posts tagged with Multiscreen

The new mobile display ecosystem: What does the future hold?

The New Mobile Display Ecosystem report, published by Econsultancy in association with OpenX, includes insights from more than 20 leaders in mobile marketing, publishing and technology.

It explores the latest trends in mobile advertising and looks at what the future might hold.

I spoke to the author, Chris O'Hara, to get an insight into the main topics and trends discussed in the report.

1 comment

Curate, shape and grow: cultivating your connected TV garden

When it comes to the Connected TV landscape, it truly is a wilderness out there.

Change in how we’re consuming media provides tremendous opportunity for both publishers and content creators looking to reach audiencea.

However, platform fragmentation and a myriad of technical and business constraints ensure that it’s never been so easy to get lost in the cost and complexity. 

0 comments