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It’s no overstatement to say that mobile technologies have revolutionised the way we consume news.
In a recent survey of 1,000 UK consumers, news was only behind social networking and looking up directions as the most popular reason for browsing on a mobile device.
For the over 45s, news is the most important reason to browse on mobile.
Look at Johannes Gutenberg. His eyes seem to say 'can your press or media room be improved?'.
Here's a list of some obvious stuff to include in your press pages, and some more left-of-field options. I've taken many of the examples from the leisure and heritage sectors, but I think you can adapt them all.
Please let me know of any cool stuff you've seen on your web travels.
Mobile-first, or web-first? Neither alone is a real strategy for success.
For Rupert Murdoch's News Corp., learning that has proved to be an expensive experience as the media giant has decided to abandon its iPad-only publication, The Daily, after less than two years.
Online is close to overtaking TV as the most popular news source for UK consumers, but only 3.8% of people pay for content online.
According to a study by Oliver and Ohibaum, 68% of UK consumers source news content online compared to 75% from TV and 54% in newspapers.
Facebook is renowned for rolling out new platform changes at a moment’s notice, but if early buzz is to be believed, this Thursday’s F8 developer conference will offer something a little bit special.
Major changes are expected that could fundamentally reshape the way content is found and shared on the world’s largest social network.
Will it be the dawn of a new social era, or is Facebook about to follow Myspace into the pit of abandoned platforms?
As is always the case with a rapid shift in technology, it takes awhile for everyone to get up to speed. Companies are definitely seeing the value of implementing social ideas in their marketing, PR, HR, and customer service. According to the WetPaint/Altimeter Group’s EngagmentDB.com report, those that are the most engaged in social media are also the ones doing the best financially. Yet their websites often don’t reflect their level of engagement in social media.
The BBC has unveiled its new look news website this morning, with a cleaner design and more social media integration the most obvious changes.
The site has only been live for a few hours, but has already attracted a fair amount of criticism from users. I've been taking a look at the new site...
When the New York Times tried to have Apple pull the plug on the hit iPad news reader, Pulse, I noted that as newspapers like the New York Times attempt to 'save' their businesses, it would be wise of them to figure out how they can work with creative third parties. After all, individuals outside of these organizations may be able to do more for them in some areas than they can currently do for themselves.
But if emails between an online publisher who wanted to license content from Dow Jones is any indication, news organizations may be better at talking about getting paid for their content than they are at actually accepting money from businesses that are ready to pay them.
The App Store is certainly not going to be a panacea for print publishers looking to reverse their fortunes, but The Guardian is proving that getting into the App Store is a worthwhile exercise as the new Guardian iPhone app has been purchased 9,000 times since launch.
At a price point of £2.39, that amounts to over £21,000 in the first 48 hours (before Apple takes its 30% cut). Good enough to give the app the top spot on the list of top UK paid apps, and the second spot on the list of top US paid news apps.
Tis the season to redesign. CNN recently launched a new look for CNN.com, and now news service Reuters has launched a new look for Reuters.com.
But while CNN.com's redesign was all about the content, Reuters' redesign is all about the focus. The new Reuters.com design is all about one thing: making the website a much more attractive destination for consumers.
CNN is one of the world's leading news organizations and it's website is arguably one of its most valuable assets today. In an effort to make it even more valuable, CNN has launched a new design for CNN.com over the weekend for both its U.S. and International versions.
According to Nick Wrenn, Vice President of Digital Services for CNN International, "We had a look on how our users use the site, and put a lot of thought and research behind it". The finding: "Breaking news is our core brand and will continue to have a prominent spot. But we wanted to showcase a lot more of the deep, rich content we have. It was falling off the main page too quickly and people couldn't find it".
Earlier this week I came across a link to Trendsmap.com. On the surface, it's just another program that incorporates a function of Twitter into creating another service. But spend a few minutes with the site and you will quickly realise it is so much more.