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Well, it's that day again. Valentine's Day is here yet again to the delight of retailers everywhere. No wonder, when online sales in the US and the UK have continued to rise year-over-year in the run up to Valentine’s Day and retailers have had to learn to scale for seasonal surges.
The folks over at Rakuten, the online marketplace that's quickly catching up to Amazon and eBay, shared a few stats and a lovely infographic (don't say we didn't give you anything for Valentine's!) detailing the global spending trends surrounding this love-sick holiday.
Given the surge of ecommerce and the collapse of Blockbuster, HMV and Jessops, it seems bricks and mortar shops may eventually disappear.
As technology and delivery mechanisms improve, will we become a nation that stares at a screen, clicking away with a cup of tea?
Online shopping is convenient and simple. The way we research and buy online may be changing, but the High Street can still play a major part in this development.
Technology can enhance and rejuvenate bricks and mortar shopping, creating an interactive and enhanced shopping experience.
The world recently celebrated Global Entrepreneurship Week, which aims to encourage people to set up their own businesses.
Afterwards, an article by the Independent claimed that whilst Britons are keen enough to promote the entrepreneurial spirit, few of us are willing to actually take the risk.
Those of us who do, then don’t promote our success because, well – we’re British.
The internet has become so integral to our everyday lives that even the most old-fashioned items on the Christmas 'to do' list have now been transformed.
So it's true that in some situations, we actually can't live without technology, but metaphorically speaking, could you have survived Christmas without it?
Here's my top 10 ways in which the internet changed Christmas in 2012:
As Black Friday is only a few days away, stores on and offline are rushing to be the first choice for consumers. Though the brick and mortar shops are still leading the way, ecommerce is quickly catching up.
IgnitionOne has put together this handy infographic to highlight the shift in shopping by the numbers. The biggest uplift in sales had to be Cyber Monday in 2011 which was actually the heaviest online shopping day of all time, bringing in $1.25 billion in sales.
50% of those dollars spent orginated from people buying at work which would make sense for those who couldn't get to the deals on Black Friday in store.
Lowering the GST threshold will protect local Australian retailers, save jobs and provide the Government with $1.6 billion, according to the many media articles published this week.
The issue of GST has received an almost daily mention across the mainstream press lately, as retailers continue to campaign for a change to the current GST regulations, which currently allow online shoppers to purchase products tax-free from foreign competitors.
Yesterday, the IAB released new research in connection with Meredith's Parents Network surveying moms with school age children on with use of mobile during the back to school season.
Anna Bager, Vice President and General Manager Mobile Marketing Center of Excellence, IAB, believes these results could point to potential opportunities for marketers to reach the coveted "mom" audience:
I know that back-to-school creates great mobile opportunities for brands and retailers to reach busy moms at a pivotal time. This study with Meredith points to a variety of ways that busy moms depend on their mobile devices in order to get through the hectic back-to-school season.
According to the latest Online Consumer Report, organic search engine results are responsible for 18% of the traffic to online retailers, with Google accounting for 80% of these searches.
If you are an e-commerce merchant it is crucial you learn how to work with Google and comply with their rules and regulations.
Shop online and help end global warming? In this era of acute environmental awareness, that could be a powerful value proposition for etailers. Particularly with data to back up the claim.
Buy that gizmo online rather than drive to the all and you'll burn 35 percent less energy, finds a just-released Carnegie Mellon University Green Design Institute study.