Posts tagged with Podcasting

Pitching products through the podcast platform

Hello Econsulters. This week I want to explore an online marketing tactic that does not necessarily work for everyone but which can be highly successful: podcasting.

Now, believe me when I say that this is not for every company. Not all industries lend themselves to podcasting, some are simply not interesting enough for people to go to the effort of downloading and listening to sector-specific audio.
 
However, some creative thinking can allow a higher number of firms than you may think to engage with their site visitors in this innovative way.

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The internet is changing the game for celebrities

Podcasting? That's so 2005, you might say.

With online video, social networking and microblogging remaining social media's most-talked-about technologies, it's easy to forget about podcasting.

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