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Posts tagged with Redirects

Five key points to consider for a smooth site migration

The ‘migration myth’ is the belief that companies are automatically going to lose traffic and revenue in the site migration process.

Luckily, this myth doesn't have to be any more than that, if you remember these five important points, extolled by Jon Earnshaw, the CTO of PI Datametrics, at Search Leeds 2016.

4 comments
Republic Closed

HMV and Republic: are administrators ruining the value of websites?

With fashion chain Republic entering administration it came as no surprise that their website was taken down hours after the announcement.

Ecommerce sales stopped, pages dropped out of the Google index and their branding looked awful on the holding page.

Meanwhile its high street stores continued to trade whilst the Administrators decided what to do next, which begs the question: why?

18 comments