Posts tagged with Resourcing

Take part in our 2014 Cross-Channel Marketing survey

Econsultancy and Oracle Responsys, part of the Oracle Marketing Cloud, have launched the 2014 Cross-Channel Marketing survey.

This survey aims to explore the level of integration between different digital channels and use of relationship marketing.

0 comments
Online Measurement and Strategy Report

Where are web analysts focusing their efforts?

In our newly released Online Measurement and Strategy Report, published in association with Lynchpin, one of the key trends to emerge was how the shortage of experienced analysts is impacting on the ability of businesses to gain the most value from their data.

3 comments

Q&A: Neil Perkin on structuring and resourcing for digital

Neil PerkinNeil Perkin is the consultant and author responsible for our recently published Digital Marketing: Organisational Structures and Resourcing Best Practice Guide.

Earlier this week, he blogged about the digital talent time bomb, which is one of the key themes emerging from his research.

Below, he answers some questions about digital recruitment and other topics covered in the guide. 

0 comments

Econsultancy publishes digital structures and resourcing report

Digital Marketing: Organisational Structures and ResourcingEconsultancy has today published an in-depth report entitled Digital Marketing: Organisational Structures and Resourcing aimed at senior marketers seeking to deal with the increasing complexity of the digital landscape and associated staffing challenges. The best practice guide has been written by blogger and consultant Neil Perkin, who previewed the key findings in front of 60 leading brands at the Savoy Hotel in London last week.

0 comments