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Posts tagged with Shared Links

What's the half-life of a shared link?

Thanks to the rise of social media, a significant number of marketers spend an increasing amount of time distributing 'links', and trying to encourage individuals to share them.

But what is a shared link really worth?

There are countless ways to try to gauge what a tweet or like is worth, but one of the most interesting comes from bitly, the company whose URL shortener is behind millions of shared links.