{{ searchResult.published_at | date:'d MMMM yyyy' }}

Loading ...
Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.


That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.


Sorry about this, there is a problem with our search at the moment.
Please try again later.

Posts tagged with Social Advertising


10 fine digital marketing stats from this week

This week's juicy digital marketing stats include the least engaging brands in the US, excitement about VR, Amazon profits, returns policies, and (altogether now) "much more".

As usual, it would be remiss of me not to plug Econsultancy's Internet Statistics Compendium, too.


10 funky digital marketing stats from this week

This week's stats include YouTube ads, emojis and email, product descriptions, digital budgets and much much more.

They're funky, because I've run out of good adjectives.

For more statistics to build a business case or simply impress your friends, see the Internet Statistics Compendium.

made.com on pinterest

How Made.com succeeds on Pinterest

Promoted Pins have recently rolled out in the UK, having been trialled in the US since January 2015.

Made.com immediately jumped aboard, extending its use of the social network that has contributed greatly to the brand's growth.

Here's how MADE is succeeding with Pinterest...


The new Google+ seeks the middle ground in social publishing

Google+ has had a major revamp in another effort to convince all but its most loyal users to log on.

Here's the official announcement from the Google blog.

It strikes me that Google is seeking a middle ground between Twitter and Medium. A place that's definitely not Facebook (in fact, it's not really about people) but revolves around individual interests and a hunger for micro- (or macro) blogging.


Three things that Lead Ads tell us about the future of Facebook advertising

Facebook recently launched a new way to advertise: Lead Ads.

1 comment

Ads on Instagram: a user’s perspective

And so it begins…

True to the photo-sharing app’s word in April, Instagram has begun rolling out actual paid-for adverts, the first couple of which began appearing in user’s feeds this week, including my own.


More reasons why marketers must move to a mobile-first ad strategy

Mobile is driving major changes in how consumers research and buy across a wide range of industries.  

So for online marketers it is no longer enough to rely on responsive site design and a mobile app. You need to think mobile-first.

Digital Cream Singapore

SEO vs. PPC: Three big ideas from Digital Cream Singapore

Econsultancy held its regular Digital Cream Singapore earlier this month and it was packed with digital marketing specialists from South-East Asia.  

Around 100 delegates, mostly from brands and other buy-side firms, got together to discuss the future of digital marketing. 


Six paid search tips for a very merry Christmas

Paid search is a key element of marketing campaigns during the festive shopping season.

What should advertisers be focusing on to succeed this year?

dino chart

Nine online marketing statistics we've seen this week

Dinosaurs not included.

Here are the most interesting digital and marketing stats we've seen this week. This week's crop takes in budget supermarkets, YouTube, retargeting, McDonald's and, of course, social media.

As always, if you want more extensive research and up to date stats, see the Internet Statistics Compenium.

Let's go..

brand table

10 revealing digital marketing stats we've seen this week

Lots of mobile ecommerce stats this week, with a smattering of brand storytelling and advertising.

There's an infographic thrown in too, looking at the mobile path to purchase. Enjoy!

For more digital marketing stats, download the Econsultancy Internet Statistics Compendium.


Eight interesting internet marketing statistics we've seen this week

It's time again to round up some of the most interesting internet marketing statistics we've seen this week.

This time round it includes eBay's partnership with Argos, big data, mobile marketing, alternative delivery methods and customer service.

For more of the same, download our Internet Statistics Compendium...