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US online ad revenues reached a new record of $4.2bn in Q3, according to figures from the Interactive Advertising Bureau (IAB).
The report, conducted by PwC, showed a 33% increase in internet ad revenues from the same period in 2005, and a rise of 2% from Q2’s figure of almost $4.1bn.
E-consultancy has doubled in size over the past year, but with that has come new challenges - let's just say we have a hefty development to-do list.
With that in mind we're on the lookout for a world class Head of Website Development. Somebody with very strong technical / development skills, as well as an understanding of how our plans fit in with business and marketing goals.
More details after the jump...
Reuters has given a boost to the blogosphere by investing in US-based aggregator Pluck and announcing plans to syndicate blog stories to its media clients.
The makers of lonelygirl15 – the fake teenage video diary which created a huge stir on YouTube this summer – have divulged plans to turn the venture into a real business.
In an article called ‘Zune: Falling Down On Cool’ BusinessWeek savages the forthcoming Microsoft device, predicting that “by this time next year, it will be considered a dismal failure”.
And the reason why it will fail? Because it isn’t cool, and neither is Microsoft, says BusinessWeek. It adds that attempting to become cool is the only reason that Microsoft is launching the Zune in the first place.
Authored by Arik Hesseldahl, the article states that “the Zune will be seen for what it is: a me-too product that is expressing Microsoft's envy at not being cool”.
Maybe so, but business isn’t really about ‘being cool’. 'Cool' helps with product marketing and customer aqcuisition, but product quality and lifespan are key to customer retention, recommendations, and repeat business.
In an attempt to gain advantages for its Zune music player over the almighty iPod, Microsoft has agreed a new deal with Universal Music.
This deal with give Universal a cut of the profits from sales of Microsoft’s iPod rival, the Zune. In return, Microsoft will receive rights to distribute content to Zune’s users for limited wireless sharing.
This could be a gamechanger for Apple, which has so far avoided cutting this sort of deal with content owners.
US startup Zvents, a site that allows users to search for events in their local area, has announced that it has raised $7 million in venture capital.
This has raised eyebrows in E-consultancy Towers, as it is a large sum of money for a site which currently covers only a small geographical area, and has established competitors in the market, such as Eventful.com, Meetup and Upcoming.
I recently hooked up with Martin Stiksel, one of the company's founders, in last.fm's new offices near Old Street in London, to discuss progress to date and to find out more about the service.
The interview with Martin is right after the jump...
It is good to see E-consultancy is continuing to reach a global audience. Our user base is predominantly from the UK and US, yet our editor Chris stumbled upon a blog post in what he thought was Portuguese, referencing something we’d previously published on corporate blogging.
Technorati’s latest State of the Blogosphere report shows continuing growth in the number of active blogs, with over 57 million blogs currently being tracked.
However, growth in blog numbers has slowed slightly since the last quarter, something Technorati put down to more effective measures at limiting the number of spam blogs (aka 'splogs') listed. This is a good thing.
Let's dip into the figures...
The Shredder was shocked to read recent comments from Tim Berners-Lee, the Godfather of the internet, who questioned the authenticity of blogging and of people’s behaviour online. “Bad things” might happen, says TB-L.
As promised at our recent Blogging For Business conference, here is my first E-consultancy blog post. I’ve been set up as a blogger on our system for three months, so why haven’t I blogged before?
Well when I looked at Debbie Weil's list of reasons people give not to blog I had used nearly every one. No time, nothing to say etc. The real reason it simple – it’s just harder than it sounds. You can't make someone blog who doesn't want to.