Posts tagged with Sweden

HBO makes friends with cord cutters...in Scandinavia

For consumers in the United States wanting to give HBO their money for a subscription that doesn't require a cable bundle, the popular cable network delivered bad news earlier this year: thanks, but no thanks.

But HBO's response to the grassroots Take My Money, HBO! campaign didn't answer the question: can HBO ignore cord cutters forever?

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Social gifting app Wrapp launches in UK

Social gifting app Wrapp launches in the UK today, allowing users to send digital gift cards through Facebook.

The service is extremely popular in its home country of Sweden, and is now expanding into other markets to prempt similar moves by copycat apps.

The company's founders, which include veterans of Spotify and Groupon, are aware that Germany’s Samwer brothers are currently trying to copy Wrapp’s business model - so rapid expansion is now on the cards. 

The UK has been highlighted as a prime target since its gift cards industry is worth over £4.5bn.

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Spotify may soon surpass Abba as Sweden's most profitable music export

Could Swedish-based Spotify be making the case for ad supported music online? Perhaps.

While other digital music startups struggle with copyright fees and broadband charges, Spotify is making friends with major music labels — and helping them bring in revenue. 

The head of Universal Sweden told a Swedish publication this month that Spotify now makes more money for the label there than iTunes. If those numbers are accurate — and can expand to reach other parts of the world — they could represent the silver lining the music industry's been looking for. And go a long way toward explaining how Spotify sweet talked the labels into giving the company access to stream such extensive catalogs online for free.

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