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Posts tagged with Templates

Are freelance web designers really a dying breed?

Design has arguably never been more important, but are the days of the freelance designer numbered?

According to one former freelance designer, many independents are struggling and the future might not be very bright.

7 comments
your website

Web design convergence: What? Why? And does it matter?

Have you noticed that website launches fail to suprise any more?

Of course, that's because over the past 15 years, we've all seen as many websites as we've had hot dinners.

But it's also because web design has been converging, thanks to the mobile trend, established interaction design patterns and also cultural conventions, as clients are influenced more by the crowd when deciding on their own approach.

I'm continuing to explore my web design predictions for 2016 in more detail, so let's take a look at convergence.

0 comments

The only online B2B case study template you’ll ever need

Case studies can be an effective way to build credibility and persuade potential customers to work with you, particularly in the B2B world where products and services can be complex and not necessarily ‘sexy’.

But many case studies are filled with meaningless marketing fluff. They spend more time gushing about how great the business is than actually providing useful information that will help people make a purchasing decision. 

0 comments

The complete guide to setting up and running a WordPress site

Earlier this year I embarked on a series of in-depth articles detailing how you can set up your own WordPress blog, using my own relevant experience and expertise. 

This turned into a three-month long 10-part epic with various digressions into other semi-related blogging matters. Imagine Lord of the Rings but slightly less wordy and definitely less ork-filled.

This compendium is as an attempt to condense my own sprawling epic into one handy guide.

Here you will learn: the differences between WordPress.org and WordPress.com, how to set up your blog, advice for writing your first post, using the dashboard and content management system (CMS), essential widgets, themes, plugins and customisation tips, advice for SEO best practice, how to move your blog to a self-hosted WordPress.com site and lots more. 

This guide should be used for a general overview, however links to all the original articles will be included with each relevant chapter, as they will be necessary to read for more in-depth detail.

Are you ready? Let’s begin…

3 comments
typewriter journalist

A blogger’s guide to setting up a WordPress site: 10 great responsive themes

This is the fifth in a series of posts discussing how to set up and run a WordPress blog from a relatively experienced expert, which will feature many helpful and hopefully relevant tangents.

In the first article I discussed the first few steps involving sign-up, the difference between WordPress.com and WordPress.org, and your social media presence.

Then I looked at writing your first post using the WordPress content management system (CMS), in which I gave some helpful writing advice for first-time bloggers, and later I delved into the WordPress dashboard and its diverse world of widgets.

Last week I took an in-depth look the art of customising your existing WordPress template, either by using the free options available or with the Custom Designs upgrade.

Throughout the article, I used the same template as an example for guidance on customisation. However there are many other templates available to WordPress.com users, all of which can be customised in the same ways as the above link describes.

Here I’ll be recommending the best of those out-of-the-box templates to make your blog stand out from the crowd. The first 10 highlighted are fully responsive, meaning they will adapt to any screen size the site is viewed on.

2 comments
His Girl Friday

A blogger’s guide to setting up a WordPress site: customising your template

This is the fourth in a series of posts discussing how to set up and run a WordPress blog from a relatively experienced expert, which will feature many helpful and hopefully relevant tangents.

In the first article I discussed the first few steps involving sign-up, the difference between WordPress.com and WordPress.org, and your social media presence.

Then I looked at writing your first post using the WordPress content management system (CMS) and I also offered some general writing tips for new bloggers.

Last week I delved into the dashboard and the diverse world of widgets.

This week things get really interesting, as I'll be looking at customising your existing template, either by using the free options available or with the Custom Designs upgrade.

1 comment

Seven tools to optimize your email marketing for mobile

Here's a huge stat that hasn't been getting much attention lately: nearly half of all marketing emails are now being read on mobile devices.

This is a really important trend, so I'll repeat it in a different way. When you send your next email campaign, more customers will read it on smartphones than in a web browser (gmail, yahoo, hotmail, etc.).

Which begs the question: are your emails optimized for opens, reads and click-throughs from all these mobile users?

2 comments