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Posts tagged with Tide

27 of the best branded Vines from June 2014

It’s the end of June and therefore we can finally reveal the very best of mini-movie-masterpieces from the preceding four and a bit weeks.

We have everything here from 'sweded' Ghostbusters, yogurt cruelty and donuts, so many donuts. (and yes I will be spelling donuts like that throughout the article).

So buckle up for exactly 162 seconds of entertainment. Longer if you stop to linger over my semi-insightful blathering.

Vine logo

10 brilliant new examples of branded Vines

Vine has introduced a new ‘sessions’ feature, which means you can now save up to 10 Vines for editing or adding footage to at a later date.

You can also play around with the timeline of individual saved Vines by reordering separate shots, which means the user can fix any mistakes in the recording process.

An earlier update introduced ghost, which allowed the user to check the composition of the frame by faintly superimposing the previous shot over the screen.

These updates only serve to make Vine more user-friendly and professional. The upshot is we’re likely to see much better quality Vines in the future, as users now have the ability to re-edit and polish their own work.

These improvements arrive shortly after Instagram added video functionality to its photography app. Some saw Instavid as having a major advantage over Vine – 15 second length, choice of cover photo, Instagram’s own selection of filters – but with Vine amassing 40m users in just nine months, Vine is still a viable playground for brands to exploit.

Let’s take a look at the most recent examples of branded Vines…


Online marketing and charity: a dangerous combination?

Charity is good, right? There are obviously lot of great causes that deserve our attention and our investment.

But can charity be abused? It's a question I've been asking myself lately.