Posts tagged with 'upselling'
In the cut-throat world of domains, upselling has become the key to profits. With razor-thin margins on popular .com sales, the registrars have been forced to aggressively upsell additional domains and services such as hosting.
Despite the annoyance to regular domain buyers, these sites are an excellent case study in effective upselling.
Upselling can be a massive source of additional income and a huge boost to revenue for any ecommerce business.
Making money providing a free online service is still the sexiest option for many entrepreneurs and business owners, but generating revenue by charging users is increasingly sexy too.
As such, it's no surprise that in recent years many companies have sought the best of both worlds through the so-called 'freemium' model.