Posts tagged with Zoom Tool

Tips on making the most of product images

While standard photos may be acceptable for items such as DVDs, books and CDs, which are more or less the same wherever you choose to buy them, for most other products good quality photos can make a real difference.

This is especially true for clothes and shoes, and online retailers need to work hard to overcome the web's limitations in this area when customers cannot touch and see a product close up as they would in-store.

I've been reading a post on the Future Now blog where Jeff Sexton explains how effective use of product images can answer questions and ease a customer's doubts about a product.

I've summarised some of Jeff's tips here and added some of my own...

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