Enter a search term such as “mobile analytics” or browse our content using the filters above.
That’s not only a poor Scrabble score but we also couldn’t find any results matching
Check your spelling or try broadening your search.
Sorry about this, there is a problem with our search at the moment.
Please try again later.
Well, consigning the events of yesterday to near-forgotten history, John Lewis has this morning released its 2016 Christmas ad.
This year a Snapchat campaign will run alongside.
Below, I've included the ad, a recording of me through the lens, and John Lewis' email creative, for your delectation.
The changing nature of the travel industry has been a hot topic at this year’s Web Summit.
Gillian Tans, the CEO of Booking.com, particularly emphasised how increased mobile usage is driving this change.
If pasties and porn aren't enough to tempt you to read our roundup of this week's digital news, I don't know what is.
I am not offering you a rather crude bribe, I promise all will become clear if you keep reading.
It's nearly that time of year again.
Time for John Lewis to make us cry Yuletide tears of sentimentality (and get the urge to panic-buy a few gifts).
The continuing pre-eminence of mobile devices is a major theme of this month's APAC statistics.
There are also stats on iOS app spend in China, ad tech adoption in Australia, and mobile adspend in India.
Last week, one of Facebook's ad targeting options became a topic of controversy.
It all started with an article bearing the headline, Facebook Lets Advertisers Exclude Users by Race.
Although it is nearly seven years since Time Magazine observed that Facebook was ‘the site that ate the internet’, in the intervening years the social network has only increased its influence in the digital space and beyond.
Getting chilly outside, isn’t it?
Why not grab yourself a nice cup of tea and settle down with some stats. You deserve it.
In new research, Econsultancy has discovered startling ways modern marketing is failing at what should be its top priority: Recognizing customers as individuals across devices and media.
It began with a premise that won’t startle many data-weary marketers - that despite the assurances of the vendor community, achieving true customer recognition isn’t easy and isn’t happening for many companies.
Election season is in full swing and the buzz of the Presidential race inescapable.
While it might just be Americans that are heading to the polls, US elections always capture the imagination of the rest of the world – and the clash of the Titans, Trump vs. Clinton, is no different.
Last week, Abercrombie & Fitch wiped its Instagram account clean.
It wasn’t the result of a social media fail, but rather, the unveiling of a long-awaited rebrand.