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Posts in Customer Experience

Online shoppers want more information

Providing customers with plenty of information during the buying process can help convert more browsers to buyers, according to a new survey of US web users.

Harris Interactive's Online Retail Report (pdf) surveyed 2,873 US adults, finding that 48% of respondents have increased their online shopping habits.

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Six ways to improve online experience

There has been much discussion and comment recently about the quality of online customer experiences. Even small companies, run by specialists in their chosen field, need to provide a good online experience if they are to capture a share of the rapidly growing online spend. 

Here’s my novice's guide to improving the quality of your online experience... 

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Technorati gets a facelift

Technorati has announced a major revamp of its site, shifting its focus from blog searches to video content, photos, podcasts and music.

Technorati homepage

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Hotels.com sued over disabled access

Travel e-tailer Hotels.com is being sued by a group of disabled Californian dancers because it could not guarantee reservations for customers with wheelchairs.

Bonnie Lewkowicz and Judith Smith of of the AXIS non-profit dance company filed a complaint in Alameda County Superior Court seeking an injunction that would force the internet store to account for disabled shoppers.

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Virgin Wines relaunches, adds 'wine auctions'

Virgin Wines has relaunched its website, giving it a new look, and has added a new auction feature, so customers can bid against each other for cases of wine.

Virgin Wines auctions

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Google launches 'Universal search'

Google is to combine results from its various search engines, in an attempt to provide more relevant information for users. 

The web giant has altered its home page, and will start integrating content from images, maps, books, video, and news into its search results.

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Job search is latest .mobi launch

Recruitment agency PFJ has launched a version of its job search platform for mobile phone devices.

The new website is available on the .mobi top-level domain at pfjjobs.mobi and allows handheld users to interrogate the company's database of vacancies.

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Interview with Jakob Nielsen

In this interview, usability guru Jakob Nielsen takes aim at RSS, Flash and the design failings of the consumer electronics industry.

He calls Google's non-search products a "hotch-potch of weird stuff". He digs into sex and segmentation. And he also reveals his day rate...

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Why bother with Web Analytics?

Web Analytics is about understanding how your website is being used in order to optimise performance.

Effective use of analytics can help you find out which visitors are most likely to convert into customers or subscribers and use this insight to optimise marketing spend.

Here’s why we think you need to invest in Web Analytics…

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The Guardian redesigns its home page

The Guardian has today unveiled a new look for its homepage, with a more image-heavy approach than the previous version...

New Guardian front page

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Usability research attracts more than 600 participants

Those interested in online usability issues are encouraged to take part in the user experience survey which we are running in association with behavioural research consultancy Bunnyfoot.

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Microsoft upgrades Hotmail

Windows Live Hotmail, the successor to MSN Hotmail, has launched worldwide today, offering the most comprehensive upgrade to the email service since its inception in 1996.

The new version of Hotmail has been in beta for the past two years, with 20m users testing it. From yesterday, the 280m active Hotmail accounts will be migrated over to Windows Live Hotmail.

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