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I recently participated in Selfridges' mystery shopper programme, run by ABA Research. The deal is - and it's a crafty one - Selfridges runs its mystery programme in such a way that typical cost-to-business-research is actually a boost to sales.
I originally came across the programme when trying to find a product online. It was a no-brainer to apply, as I'd be shopping there anyway.
Google software engineer Matt Cutts has summed up a site review session he did at the recent PubCon in Las Vegas.
In reviewing a few sites, he gives some insight into what site mistakes a webmaster should avoid, and gives some tips on improving a site’s search engine visibility.
A new report has looked into the performance of the top 28 UK retailers as measured by traffic, and has found much room for improvement.
Social networking site Bebo today announced the launch of several new features in the site’s internal mail system, designed to enhance users’ ability to share content among their friends while reducing spam.
The new mail system now sorts incoming messages into two inboxes – one for personal one-to-one messages, the other for messages among groups of two or more users.
E-consultancy has doubled in size over the past year, but with that has come new challenges - let's just say we have a hefty development to-do list.
With that in mind we're on the lookout for a world class Head of Website Development. Somebody with very strong technical / development skills, as well as an understanding of how our plans fit in with business and marketing goals.
More details after the jump...
I’ve always been partial to a good-looking font, preferably sans serif. Stuart Brown over at Modern Life Is Rubbish has compiled a few typefaces for the Web 2.0 crowd.
He has selected the following fonts, each of which is used by a 2.0 company logo, but can you match the company to the font?
This week saw the official launch of Adaptex, the software from Keypoint Technologies that can help users of PDAs enter data and text much faster and easier. Communicating and buying via your PDA or smartphone whilst on the road can be a lot easier potentially.
Foolproof's 2006 Online Shopping Survey into insurance predicts rapid growth in online purchasing of motor and home insurance policies, but points out that growth is hampered by poor usability.
The good news for online insurers is that consumers see the benefits of avoiding long phone calls for quotes and insuring online, but insurers are urged to make improvements, especially when it comes to usability.
Four seconds is the maximum length of time the average online shopper will wait for a web page to load before potentially abandoning a retail site.
In the research by Akamai, poor site performance ranked second only to high product prices and shipping costs as leading factors for dissatisfaction among online shoppers.
Marissa Mayer, Google's vice president for search products and user experience, has revealed an interesting experiment carried out by the search engine a few years ago.
The goal of the experiment was to determine the ideal number of results to display in response to a search query. Google surveyed its users, who decided 30 results on a page would be best, rather than 10 or 20.
Ben Hunt at webdesignfromscratch has posted an excellent article on current Web 2.0 design trends, giving some recommendations on features that make a website appealing and easy to use.
Last November, I sounded off about two things – one was that I did not like the tag line for World Usability Day 2005 – Making IT easy - and the other was that I didn’t think we had much good usability to celebrate.