Posts in Ecommerce

10 things Currys can do better online

Currys has been in the news recently with DSG International announcing the closure of 77 UK stores, a reflection of the ongoing shift in consumer buying trends as more shoppers buy electronics products via the internet.

With this in mind, the Currys website will become even more important as a revenue channel. We have taken a good look at it to see how it fares and what improvements - if any - could be made...



Site review: revamp

Bookseller Borders has launched a revamped version of its US site, with a new UK version to follow soon.

We've taken a look  to see how it measures up from a user experience perspective...


Q&A: Jeff Molander on affiliate marketing

Jeff Molander is the CEO of Molander & Associates, which provides strategic guidance to entrepreneurs, private and institutional investors, agencies, multi-channel retailers and service marketers.

We asked him a few questions about the thorny issue of cannibalisation of sales by affiliate marketing and what retailers can do to solve it.


Five online marketing tips for organic stores

Leon Bailey Green gives organic stores five online marketing tips...

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The Web Week in Review: Microsoft Edition

Microsoft was all over the news this week and its CEO was on the move - in more ways than one.

Thus, this week's Web Week in Review is dedicated to the software company everybody loves to hate.


Q&A: Shane Lake, co-founder of

Hungryhouse, a site that helps users find and order takeaways online, came away from a Dragons' Den appearance last year with the promise of a £100,000 investment.

Unfortunately, the deal didn't work out in the end and co-founders Shane Lake and Tony Charles have since received a £150,000 cash injection from elsewhere. 

We talked to Shane about the Dragons' Den experience and where they see the site heading...


Craigslist: Meg Whitman seduced us

In what is one of the more amusing lawsuit filings I've read in recent memory, Craigslist has fired back in its legal battle with eBay.


Site review: BookRabbit - for readers?

BookRabbit, launched last week, is a new website which aims to do for books what has done for music on the web.



Tesco's iTunes competitor - how does it shape up?

This week sees the launch of Tesco Digital, the supermarket giant's answer to iTunes.

We've taken a look at the new site to see how it compares with Apple's all-conquering download store, which has accounted for around 70% of worldwide online digital music sales.

Tesco Digital


uBid preps European launch

uBid, the US-based online marketplace for discounted products, is preparing to enter the UK in the coming months following a reorganisation of its business.

The company joins rival Overstock in targeting Europe for the first time this year as US merchants look to get their hands on more foreign currency. It will also provide more competition for the likes of eBay and Amazon in the battle to attract buyers of cheap goods.

uBid CEO Jeffrey D. Hoffman told E-consultancy: “We are looking to acquire both buyers and sellers in European markets and are setting up an office in Europe. It will likely be in the UK.”


Acquisition 2.0: Driving revenue with social, experiential marketing

Selling on the web is quickly becoming lessabout marketers’ supply meeting up with customers’ demand, and more about customers themselves actively bringing their demand toward supply. 

In fact, they're creating supply in many cases. And successful marketers are creating experiences for customers -- not merely selling to them.


How to reduce online returns

The Wall Street Journal carried an article last week about the problems consumer electronics etailers are having with returns.

Only 5% of returns were due to defective products and etailers spent $13.8m (£7bn) reselling returned products, so how best to deal with what is clearly a major issue?