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AOL is set to launch an coupons programme allowing users to save money on online purchases with selected etailers.
Dubbed AOL Shortcuts, the project will mimic real-world coupons promotions, but will instead ask consumers to click web ads in order to receive offers.
The name went for a then record $7.5m when it was bought by two entrepreneurs at the height of the dotcom boom in 1999.
Just under four fifths of internet shoppers are happy with the retailers they use online, according to new figures from the IMRG.
The report found that the web was customers' preferred channel for two categories of goods - 64% of respondents preferred to buy books, DVDs and CDs online, while 56% preferred to shop online for travel bookings and tickets.
Britons who refuse to shop online due to security fears could be missing out on annual savings of £175m to £375m, according to a government study.
The Office of Fair Trading's Internet Shopping study (pdf) found a high level of worry among consumers about risks involved in using credit cards to make web payments - but it's worry that is often unnecessary.
I'm compiling a list of the biggest mistakes marketing professionals make when planning, writing and commissioning social media content. The results will be announced at next week's Online Marketing Show. If you have a strong opinion to share on copywriting 2.0, then this is for you...
E-consultancy this week publishes its Online Retail Checkout Special Report, a must-read for e-commerce site owners who want to understand how they can reduce abandonment rates.
Here, Dr Mike Baxter, the author, talks about some of the key issues and problem areas associated with checkouts - and some of the 'quick wins' for etailers.
eBay is planning some major changes to its site in a bid to make it more appealing to buyers and boost its auction revenues.
The changes, announced at the eBay Live event in Boston by chief executive Meg Whitman, will focus on improving eBay's homepage and search results.
Japanese internet mogul Hiroshi Mikitani has apparently set his sights on the UK’s booming etail market with plans to launch his ‘virtual shopping mall’ here next year.
The Rakuten owner wants to attract UK retailers and consumers to the site, which generates leads for partners in return for monthly membership fees and a 2%-5% cut of sales.
Webloyalty, a US company which provides online discount and rewards schemes, has moved to the UK and signed its first UK client, Interflora.
With the deal, Interflora's customers can opt into Webloyalty’s Shopper Discounts and Rewards scheme, which offers cashback discounts of up to 40% off online purchases.
Shopping search engine Thefind.com has launched a new service for consumers to browse products exclusively from merchants that accept PayPal payments.