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Posts in Ecommerce

Six ways to improve online experience

There has been much discussion and comment recently about the quality of online customer experiences. Even small companies, run by specialists in their chosen field, need to provide a good online experience if they are to capture a share of the rapidly growing online spend. 

Here’s my novice's guide to improving the quality of your online experience... 

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LynkU nets funds for site expansion

LynkU, the UK-based shopping search site, has raised an undisclosed amount of first-round funding to expand its range of services.

The search engine, formed in December 2005, offers a shopping tool with positional features designed to connect shoppers with local retailers.

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Trulia raises $10m in funding

US vertical property search engine Trulia has raised $10m (£5m) in a third round of funding led by Sequoia Capital. The company has now raised $17.7m (£8.9m) to date.

Trulia

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'Philfing' irritates web shoppers

A survey of 2,400 UK online shoppers commissioned by MoreComputers.com has revealed the irritation many feel with the practice of 'philfing', or adding hidden charges on online sales.

The term 'philfing' stands for 'purposely hiding what I'm looking for', and the survey found that 93% of UK web users are annoyed by such hidden charges.

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M&S needs to learn lessons from Tesco Online

M&S has recruited internet starlet Martha Lane Fox in a bid to push its online operation, which appears to be performing well below its potential.

The former lastminute.com co-founder will join M&S as a non-executive director, it was announced today in tandem with the release of the company’s annual results.

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Virgin Wines relaunches, adds 'wine auctions'

Virgin Wines has relaunched its website, giving it a new look, and has added a new auction feature, so customers can bid against each other for cases of wine.

Virgin Wines auctions

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Amazon bans Zlio from selling its products

Zlio, a French startup which lets users set up their own DIY shops, has suffered a blow, as e-commerce giant Amazon has stopped Zlio shopkeepers from listing its products.

Interestingly, this ban only applies to the US, and Zlio shopkeepers in Europe will still be able to list Amazon's products. Zlio users set up their own DIY shops and earn affiliate commission on the products they sell.

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Web influences every stage of the shopping process

The internet is a big influence on every stage of the purchase process, and influences buying decisions both online and offline, according to a survey by DoubleClick.

The DoubleClick study, which surveyed more than 3,000 online consumers in the UK, France, and Germany, looks at the role of the internet in purchase decisions.

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UK online sales to reach the £100bn mark this month

UK shoppers will soon have spent more than £100bn since internet shopping began, according to figures from the IMRG.

The etail group says that the first online transaction in the UK took place in April 1995 - the purchase of a book from WH Smith via CompuServe.

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Multivariate Testing and A/B Split Testing - who provides it?

We're seeing growing interest from site owners in doing A/B split testing and multivariate / multivariable testing - for landing pages, for product pages, for buying processes, for e-mails and so on.

But who are the service providers out there specialising in offering such solutions?

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E-commerce all dressed up, going far

Clothes hunters helped grow US e-commerce by a quarter in 2006 - and there is no sign of that kind of increase letting up, according to a new report.

The e-commerce sector grew to $220bn, beating expectations by five percent but showing the same rate of growth seen in 2005, according to a survey conducted by Forrester for the National Retail Federation.

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Europe 'lags behind' on cross-border e-commerce

Europe is struggling to deal with cross-border e-commerce, according to a new report by the Internal Market Committee of the European Parliament.

Despite the potential for online shopping across Europe, consumer confidence is low when it comes to buying online from abroad - only 6% do so, the report says.

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