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Posts in Ecommerce

Marketers in the dark: Visitors vs Concurrent Users - Web Capacity and Load Testing

When your sales conversion is lower than expected - asking the tech team for web performance metrics may not help: visitors per hour is not enough, concurrent users is plain unhelpful.


Study: ‘social local search’ catching on

Hitwise research director LeeAnn Prescott has released some data showing traffic to local directories employing user generated content (UGC) is growing faster than traditional 'yellow pages' (directory) sites.


Carphone Warehouse buys AOL's UK unit

Carphone Warehouse has announced an agreement to purchase AOL’s UK internet access business for £370m.

The retailer is believed to have fought off competition from BSkyB for the ISP, whose sale forms part of AOL’s refocus from subscriptions onto ad revenues.


Ebay launches new UK shopping service

Auction website eBay has today launched the UK version of its new online shopping service, eBay Express. The site will sell both new and used goods at fixed prices. 

All of the sellers on the site have been signed up to a professional code of conduct by eBay, to ensure that they all offer returns policies and guaranteed delivery dates.

The company hopes that the site will attract those shoppers who prefer a more more conventional e-commerce shopping experience.


Bebo closes gap on eBay in UK

Social networking site Bebo could be set to take over from eBay as the UK’s most searched for site, according to a study by Hitwise .

The analyst group says the number of UK web searches for 'Bebo' has tripled in the past six months and risen by 17.6% in the past quarter alone.


Russians get eight years for online bookie attacks

Three Russian hackers accused of attacking British online casinos and bookies have been handed hefty prison sentences and fines, according to local news agency RIA Novosti.


Affiliates raise bar as channel delivers £2bn plus in UK sales

One of the key trends identified in our just-published  2006 Affiliate Marketing Buyer's Guide  is the way that affiliates have raised their game to match increasingly sophisticated approaches by both merchants and affiliate networks. 


UK online marketing exceeds 10% of advertising pie, bring on 20%

I wonder who will be bold enough to call the 'top' of the market. I have felt that online will easily reach a 15% share of advertising revenue for some time now, but it feels like we will surpass this figure even quicker than many anticipated.

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Valleyschwag dumps subscription model and subscribers

I’ve just figured out, via a Paypal email notification, that Valleyschwag has pulled the plug on its subscription model.


British Museum to monitor eBay antiquity sales

eBay has teamed up with The British Museum and the Museums, Libraries and Archives Council in an attempt to cut down on the illegal sale of antiquities on eBay.co.uk.


John Lewis launches direct services firm

The John Lewis Partnership has launched a direct services company called Greenbee , which will market a range of financial, travel and leisure products online and by phone.


Tesco boosts web sales by 30%

Tesco has posted a 28.7% rise in sales at its online division, with revenues coming in at £554m in the first half of this year.

The supermarket giant, which dominates the UK’s online grocery sector, said profit at Tesco.com increased 43.1% to £33.8m, excluding the launch costs of its non-food operation Tesco Direct.