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Mobile pay-per-click advertising intermediary AdMob has delivered 1bn ads to mobile devices in its first year, according to the company.
The firm, which numbers former ZagMe marketing director Russell Buckley as a managing director, launched in January 2006 as an equivalent of Google AdSense for mobile.
Revenues from online creative content across Europe will reach €8.3 billion (£5.5 billion) by 2010, according to an EU study. The spread of broadband, mobile and the adoption of digital gadgets will drive the growth.
The research, titled 'Interactive Content and Convergence: Implications for the information Society' assessed the outlook for the online content market, identifying growth areas and potential 'roadblocks' for the market.
Richard Anson is the CEO and co-founder of Reevoo, an aggregator of trusted reviews for technology etailers.
Through its Reevoomark service, the company incorporates reviews from confirmed purchasers of products into sites such as Comet and Jessops, earning money on a CPM basis. After recently securing Series-A funding, it is also developing its own site into a social shopping network, and looking to expand into other areas of retail.
We caught up with Richard earlier this month to ask him about the business case for teaming up with Reevoo...
Once again, Apple has started a new year by announcing a plethora of exciting goodies for technophiles, with the long anticipated iPhone taking centre stage.
As a fairly committed early adopter (I have not used a paper diary since 21st December 1996 – yes I do know the date exactly, because my latest Palm based PDA has all my diary entries since then), I am already drooling.
Accompanied by rapturous applause from Apple's legions of fans, many of whom queued for hours to see him, Steve Jobs unveiled the eagerly awaited iPhone at the Macworld Expo in San Francisco last night.
The new gadget from Apple certainly looks impressive, and will come in 4GB and 8GB versions, costing $499 or $599. It includes a touchscreen with virtual keyboard, a 2 megapixel camera, is WIFI enabled, as well as containing all the functions of an iPod.
Yahoo! has signed a deal with mobile phone network 3 to carry its Go 2.0 mobile service on 3G handsets.
The portal announced the new version of its internet search and content application at the Consumer Electronics Show in Las Vegas on Tuesday; it lets users search for pages, directions, listings, news and more from a single interface.
Mobile marketers have been warned they must ditch intrusive SMS ads in favour of text-message coupons, quiet banner ads and ad-supported widgets if their straight-to-phone messages are to succeed.
A report published by technology research firm Forrester after Christmas found that 79% of mobile users surveyed are "annoyed" by the prospect of receiving advertising on their handset.
A former senior product manager for Nokia's internet tablet devices in Finland, Jyri Engeström this year left to form his own startup, Jaiku . It is part of a new wave of mobile presence services designed to help inter-company groups and loved ones stay in touch.
At the Le Web 3 conference in Paris, Robert Andrews asked Engeström why the world should know where you are and how serendipitous connectivity turns into effective communication.
Focusing on the US real estate market, the site indexes data from major brokers and agencies and displays it alongside other information such as area guides and heat maps.
We caught up with the ex-lastminute.com man when he was over in Oxford earlier this month….
Pink technologies for girl gadget lovers are set to be hot-ticket gift items this Christmas, dominating a growing number of consumers' web searches for the colour.
Online marketing tracker Hitwise UK found mobile phones, games machines and handheld consoles were amongst the most searched-for pink products in November, with the pink version of LG's newly colourful range of Chocolate phones leading the pack.