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Posts in Mobile

Complaints against web ads surge

Official complaints about internet ads rose by a third in 2006, according to new figures from the Advertising Standards Authority (ASA).

The agency reported 2,066 complaints - up from 1,577 and even more than direct mail attracted - according to the ASA's annual report.


49% of US population has little interest in Web 2.0

A new study from the Pew Internet and American Life Project has looked at internet and technology adoption and usage in the US, finding that nearly half of those surveyed do not use interactive features.

Pew's Typology of Information and Communication Technology Users study surveyed 4001 adults, including 2,822 internet users,  and looked at levels of adoption and attitude to Web 2.0 features such as blogging and video sharing.

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Contacts start-up in European running

A British online contacts and calendar suite is among the finalists to be picked to contest the title of best European web start-up.

Anywr.com unifies address book entries from multiple webmail and offline email clients, and synchronises information with desktop applications and mobile phone handsets.


Yahoo! launches oneSearch in Europe

Yahoo! has launched its oneSearch mobile search service in Europe and Canada.

Making searching for information across a range of category types easier on mobile handsets, oneSearch was previously only available in the US and as part of Yahoo!'s integrated Go 2.0 search application.


AdMob seeks distribution with WordPress plugin

Mobile advertising network AdMob is trying to prise a route into the mobile blog ad space, having released a plugin that converts WordPress blogs for mobile devices.

dotMobi developer Andy Moore wrote a WordPress extension that converts posts written in the popular blog platform to display styles suitable for phones and PDAs.


Google's mobile buy turns pear-shaped for founders

The joys of being acquired by Google, the search behemoth and all-round cash mountain, have worn off quickly for the founders of Dodgeball, the location-based mobile alerts service.

Both Dennis Crowley and Alex Rainert bailed out of Google less than two years after the search giant paid an undisclosed sum to buy their startup.

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UK digital publishing revenues jump 60%

The UK's digital publishers experienced massive growth in turnover last year, according to a new survey by the Association of Online Publishers (AOP).

The AOP Census 2007 found that the UK's online publishers increased revenues by an average of 60% in 2006, with further growth of 72% predicted for this year.


UK drops down world spam league

The UK dropped out of the top twelve spam relaying countries in the first quarter of this year, according to security firm Sophos.

Britain now accounts for 2.2% of messages caught by Sophos’ global anti-spam network, falling to 13th position from tenth in the first three months of 2006.


Channel 4 'to launch mobile ad network'

Channel 4 could be picked to sell ads on mobile phone networks, according to reports.

The broadcaster is "in advanced talks" with T-Mobile and O2 to extend to mobile the online ad network it launched in February, NMA reports.


Q&A: AdMob's Russell Buckley on mobile advertising

Russell Buckley is the European managing director of AdMob, a mobile ad marketplace that has just received $15m in VC funding and says it is seeing  growing adoption in the US and Europe.

We asked him a few questions about the platform, its future plans, and to respond to the doubts we've raised at various points about mobile advertising's effectiveness.


Teens want targeted mobile ads

Less than a third of 11-20 year olds want to receive ads on their mobiles, according to a survey by Q Research.

The study, published in the report ‘Mobiles and Advertising’, suggests that targeting of ads is the key to success with this age group - 71% said they would be happy to receive messages tailored to their interests.


Small firms' VoIP use 'to double' by 2008

The number of UK small businesses making phone calls over the internet is set to double over the next year, according to research carried out for BT.

The company said the number of firms using VoIP will rise from the current 25% to 48%.