Posts in Payments

The best digital marketing stats we’ve seen this week

We’re back in the January swing, which means another stellar round-up of the best digital marketing stats to grace the interweb this week. It includes news about grocery sales, failed deliveries, email performance, and so much more. 

The internet statistics compendium is also ready and waiting to download should you want to get stuck in.

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Target is the latest retailer to launch a mobile wallet: Will it work?

2017 has been a record-breaking year for retail, and not in a good way.

Under pressure from a number of factors, including the growth of ecommerce, brick and mortar retailers have closed thousands of stores this year and some, including big names like Toys R Us, Sears Canada and Payless, have filed for bankruptcy.

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Restaurants are going cashless, here's three reasons why

It used to be the case that some restaurants or cafes would only accept cash.

Today, the reverse seems to be happening. Driven by the rise in electronic payments, many are now choosing to go cashless – taking away traditional registers altogether. 

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Can big banks catch up to Venmo with P2P payments app Zelle?

Digital disruption has impacted just about every industry and one could make an argument that perhaps nowhere is the disruption more evident than in financial services.

Despite the fact that entrenched financial services firms, including big banks, have almost unfathomable amounts of money, in almost every financial services market, upstarts have sought to dethrone the entrenched players.

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10 fascinating digital marketing stats we’ve seen this week

The seasons might be changing, but you can always rely on the trusty stats roundup to bring you comfort.

This week’s includes news about voice controlled devices, brand activation and (lots about) ads. For more, don’t forget to download the Internet Statistics Compendium.

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10 dazzling digital marketing stats from this week

Let’s sink our teeth into some juicy stats, shall we?

This week’s roundup includes news about GDPR, emojis, online search, and lots about Amazon Prime Day. You can also download the Internet Statistics Compendium for more.

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How Cancer Research is using smart technology to drive fundraising

Most London benches are a bit grim, usually marred by wet leaves and leftover kebabs. Naturally, a much shinier-looking bench caught my attention as I walked near Old Street the other day. 

Upon further inspection, I discovered it was a Cancer Research ‘smart bench’ – one of many installed around the city earlier this year. 

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Six ways Aldo’s new mobile site streamlines the shopping experience

Aldo is a footwear retailer with a heavy presence in shopping centres and high streets, but while in-store revenue climbed 5% in 2016, online revenue increased by 15%.

With clear demand from online consumers, Aldo decided it was time to freshen up its digital presence, recently redesigning its online and mobile website as well as launching ecommerce in 10 additional countries.

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Four ways technology could impact restaurants in the future

From self-checkouts in retail stores to live streaming of sporting events, technology has changed a multitude of consumer experiences.

But what about everyone’s favourite pastime – eating?

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Realising the potential of mobile analytics [infographic]

We know the path to purchase is becoming increasingly fractured, with consumers jumping from online to offline and across a multitude of devices.

However, in order to improve this increasingly complex customer journey, it’s vital for marketing measurement to also evolve.

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Wetherspoons launches ‘Order and Pay’ app: Is it any good?

If the Thursday Curry Club isn’t incentive enough, UK pub chain Wetherspoons has just given customers another reason to visit. 

Order and Pay is a brand new app that allows you to order food and drink without queuing at the bar.

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Device-centric analytics might be giving you inaccurate conversion rates

According to a new report by Criteo, one third of all online retail transactions in 2016 involved two or more devices.

Not only does this prove that the consumer path to purchase is more fractured than ever before – but it could also mean that retailers are only seeing a partial or distorted view of it.

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