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Posts in Search Marketing

Powerset to launch a natural language search engine

Powerset is a San Francisco based startup which is generating a fair amount of buzz around its product - a natural language search engine which aims to 'break the confines of keyword search'.

Powerset

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Mahalo to pay for search results

Mahalo, the human-edited search engine founded by Jason Calacanis, is asking for part time guides to help produce its search results.

The search engine, which launched in alpha last month, aims to better Google's by having a team of editors filter out spam and irrelevant content and handcraft its results.

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Major search engines deliver dramatically different results

The big search engines deliver search results that are dramatically different, according to a new study.

The report, conducted by metasearch engine Dogpile and technology provider InfoSpace, found that first page results on Google, Yahoo!, MSN, and Ask overlap by less than 1%.

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Yahoo! goes blue for search results

Yahoo! is testing a new design approach for its search pages, topped by a distinctive shiny blue bar.


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Yahoo!-Overture victims receive compensation

Yahoo! is paying thousands of pounds each to clients that claim to have been left out of pocket by discrepancies in its search marketing service.

Customers had filed a class action lawsuit in the US after noticing errors in the budgeting system used by Yahoo!'s Overture marketing platform.

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Sputtr: all your search options on one page

Sputtr is a new site that allows you to use different search engines from a single page, and could be useful for those that don't want to have to open multiple browsers or tabs.

sputtr

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Baidu to launch in Europe?

Baidu, China's biggest search engine, is reportedly planning to take on rival Google in the European market, with the company expected to launch a European version of its search engine.

Baidu has so far held off competition from Google to remain the biggest search player in China - it has 58% market share, compared with Google's 17%.

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Ask revamps its search engine

Ask.com has launched Ask3D, a revamp of its search engine, which delivers results from a range of media types, as well as offering a new method of navigation.

Ask.com 

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Yahoo! unveils Panama APIs

Yahoo! has released a set of application programming interfaces (APIs) that allow advertisers to tailor their experience with the company's search marketing platform.

Three levels of tweaking capability are available to developers, each of which allows for customisation of the out-of-the-box new Panama engine, which was released in the UK last week.

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UK web users attract most ad spend - IAB

UK internet users are the most attractive to advertisers in Europe and are targeted with even more ad spend per head than those in the US, according to new figures from the Internet Advertising Bureau (IAB).

Highlights from the IAB report , released yesterday, include...

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Five reasons why you need an SEO strategy

Search Engine Marketing helps site owners meet their various online marketing objectives such as generating leads, sales or simply building awareness.

While paid search can get you higher up the search rankings more quickly, in the long-term, organic listings will deliver a potentially higher volume of visitors at a lower cost per click. Organic clicks are essentially free.

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Calacanis launches human-powered search engine

Mahalo is a new human-powered search engine, brought to you by Weblogs Inc founder Jason Calacanis, which went live today in 'alpha' test mode.

Mahalo

2 comments