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There are lots of fine stats to enjoy this week.
You’ll find news about online search, consumer behaviour, email, apps and even more.
With the world's largest social network, it's no surprise that Facebook has built a multi-billion dollar digital advertising empire. But maintaining advertiser confidence appears to be a growing challenge.
According to a survey conducted by Advertiser Perceptions, while many advertisers plan to up their spend with Facebook in 2017, 40% also plan to perform independent audits of the advertising campaigns they're running on the social network.
For content ideas and inspiration, most content creators depend on a number of techniques.
They might develop buyer personas, talk with the sales team (to get first-hand insights about customer challenges), conduct customer research (which can get expensive) and regularly brainstorm new topics. Plus they rely on a very highly developed ‘gut feel’ that tells them when a topic or idea will work.
According to the experts, social media in 2017 will be all about live video, chatbots, and perhaps even virtual reality.
While this is the case for some brands, many social media marketers have different priorities for the new year.
This week's digital news covers the serious, the sublime and the stupid.
Google is under attack yet again and Amazon keeps on keeping on.
We’re on the cusp of Christmas, people. But before many of us dive head-first into our sofas and stay there… why not indulge in some final festive stats?
Think of it as the ultimate gift, from me to you.
Last year, Google announced that it was using a system called RankBrain to help guide the development of its search algorithm.
Essentially, the aim was to provide better and more relevant search results to users.
In the latest instalment of our yearly roundups, we’re looking back at the biggest trends in social media from 2016.
From the demise of Vine to the introduction of Instagram Stories - there’s been lots going on. But what were the most important developments?
The latest: the company's Retail Therapy website, which is part of its Where Life Happens campaign.
Fancy hardware and ‘moonshots’ are all very well but it’s the seemingly small innovations that Google makes to its search results which are really exciting.
2016 has seen lots, especially on the mobile side, and this is a look at the impact of some of the tiny yet mighty updates Google has made this year.