Enter a search term such as “mobile analytics” or browse our content using the filters above.
That’s not only a poor Scrabble score but we also couldn’t find any results matching
Check your spelling or try broadening your search.
Sorry about this, there is a problem with our search at the moment.
Please try again later.
Time to settle down for your trusty stats round-up.
This week, we’re talking about online search, ecommerce loyalty, B2B buying and lots more.
Now, marketers will have even more opportunities to reach consumers on Pinterest thanks to the launch of search ads on the popular service.
What Facebook wants, it usually gets, and despite the general belief that attention spans are increasingly limited, the world's largest social network is apparently intent on encouraging long-form video.
Here's what brands creating video content for Facebook need to know about the changes Facebook is making to accomplish that.
The first known instance of ‘influencer marketing’ was in the late 19th century.
Technical search engine optimisation (SEO) describes the efforts of a webmaster to ensure their website is compatible with search engine guidelines, and can be indexed and ranked for keyphrase searches accordingly.
Whilst marketers perhaps best understand the implications of getting SEO wrong, it is often developers that implement technical SEO decisions.
Search trend data is a valuable asset for fashion brands.
Not only does it help marketers target customers at the right time, but it can also support offline efforts to optimise the entire user journey.
There are lots of fine stats to enjoy this week.
You’ll find news about online search, consumer behaviour, email, apps and even more.
With the world's largest social network, it's no surprise that Facebook has built a multi-billion dollar digital advertising empire. But maintaining advertiser confidence appears to be a growing challenge.
According to a survey conducted by Advertiser Perceptions, while many advertisers plan to up their spend with Facebook in 2017, 40% also plan to perform independent audits of the advertising campaigns they're running on the social network.
For content ideas and inspiration, most content creators depend on a number of techniques.
They might develop buyer personas, talk with the sales team (to get first-hand insights about customer challenges), conduct customer research (which can get expensive) and regularly brainstorm new topics. Plus they rely on a very highly developed ‘gut feel’ that tells them when a topic or idea will work.
According to the experts, social media in 2017 will be all about live video, chatbots, and perhaps even virtual reality.
While this is the case for some brands, many social media marketers have different priorities for the new year.
This week's digital news covers the serious, the sublime and the stupid.
Google is under attack yet again and Amazon keeps on keeping on.