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Posts in Strategy & Operations

40% of banks in the US have registered a .bank domain

When ICANN paved the way for new generic top-level domains (gTLDs), a group of banks and financial service trade associations formed fTLD Registry Services to run a new .bank gTLD.

The new .bank domain debuted last year and was billed as "a trusted, verified, more secure and easily identifiable location on the Internet for the global banking community and the customers it serves."

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Four different approaches to digital transformation: Which suits your needs?

Digital transformation describes the process that traditional organisations go through in adopting the values, tools and practices of the internet age.

A digital mindset provides organisations with greater flexibility in an increasingly changing business landscape, helping them stay one step ahead of the competition and avoid being disrupted themselves.

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How programmatic advertising is helping drive the digital transformation agenda

Programmatic may be the most exciting thing to happen in marketing since brands started to advertise on the internet.

The promise of programmatic is that mass advertising can be individually tailored to create personalised, one-to-one communications. 

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me

All the digital news stories you missed this week

Digital news this week has been corking - nothing massive, but all very interesting and plenty that has flown under the radar.

Updates come from Google, Uber, Snapchat, Instagram, Pinterest, Twitter, Alibaba and Tencent.

Here's what you missed...

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Do startups and small businesses really need a CTO?

Many people have heard of a virtual CFO, but a virtual CTO is a more novel concept.

However, the idea of getting technical advice only when you need it seems an elegant solution for lean startups who don't have the money to compete in a cutthroat jobs market.

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10 spectacular digital marketing stats from this week

If digital marketing stats were an Olympic sport, this week’s round-up would for sure win gold.

Including news on third-party publishing, mobile search and consumer goods – there’s lots to get your teeth into.

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Five ways fintech upstarts are disrupting established financial institutions

Fintech startups have major financial institutions in their sights.

From banking to payments to lending, upstart companies are increasingly attempting to compete with companies that have been around far longer and that have far more money than they do.

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BrewDog turns to equity crowdfunding for US expansion

The fintech revolution might be a threat to major financial institutions, but it's creating new ways for startups and growing businesses to raise capital and deepen their relationships with customers.

The latest example of that: BrewDog, Scotland's largest independent brewery, is using a new crowdfunding law to raise money for its US expansion.

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The National Theatre launches new VR studio

On the back of last year's immersive exhibition for wonder.land, the National Theatre has launched its very own virtual reality studio.

Designed to help writers, directors and actors explore VR as well as create unique experiences for visitors, it’s one of the first theatres to experiment with the technology.

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formula e car

A day in the life of... Head of Digital at Formula E

Tom Halls is Head of Digital at Formula E. We caught up with him to find out what it's like to combine the sexy worlds of motor sport and digital marketing.

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What does the digital agency of the future look like?

Just about every organisation, from the board down, is now talking about the importance of customer experience, breaking down silos and aligning data across the company.

In essence this is to keep up with rising consumer expectations – consumers expect to be treated as individuals, and remembered, before engaging with brands.

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eu flag

Brexit and the Digital Single Market: Three ways forward

Now that the dust has begun to settle from the UK’s Brexit referendum, I am seeing more and more measured articles discussing a number of vexing issues, including its impact on data protection legislation.

While I am not an EU attorney, I am a Chief Privacy Officer at a US based technology company and a privacy wonk, so I want to throw my unsolicited thoughts into the mix.

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