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Property website Nestoria is set to launch a version of its vertical search engine in Spain.
Web Analytics is about understanding how your website is being used in order to optimise performance.
Effective use of analytics can help you find out which visitors are most likely to convert into customers or subscribers and use this insight to optimise marketing spend.
Here’s why we think you need to invest in Web Analytics…
All the UK's major banks, except HSBC, are reportedly to insist that customers use home 'chip and pin' devices for online banking, in an effort to stamp out fraud.
The Guardian reports that millions of the handheld devices will be sent out, free of charge, to online banking customers over the next six months.
The latest service to enter the online video advertising space is due to launch today - and it's all about text.
Adap.tv analyses the content of video clips, finds related text link advertisements and overlays them on the footage.
The release of Google Maps Mobile last week in the UK got a distinct lack of coverage, yet it is a tool that underpins the huge opportunities for local mobile search.
These are currently drastically under-exploited - indeed, local mobile search is where the real value of mobile search lies, i.e. search in relation to your physical location.
Google has been looking into web-based malware and has come up with some worrying figures. Of the 4.5m web pages it looked at in depth, 450,000 were capable of downloading malicious code without the user's knowledge.
A further 700,000 web pages in Google's study contained code which could potentially compromise a user's computer.
Official complaints about internet ads rose by a third in 2006, according to new figures from the Advertising Standards Authority (ASA).
The agency reported 2,066 complaints - up from 1,577 and even more than direct mail attracted - according to the ASA's annual report.
British advertisers are using eyetracking technology more commonly used on the internet to monitor who views outdoor billboards.
The eyeBox2, developed at Queen's University in Ontario, includes a camera that can monitor viewers' eye movements at up to 35 feet away.
The audience for online newspaper sites in the US is growing at twice the rate of the overall web audience, according to new figures.
The Nielson//NetRatings report, released by the Newspaper Association of America (NAA), also suggests that visitors to these sites have higher incomes, as well as being more inclined to shop online.
Online loyalty programme iPoints has linked up with voucher company Couponstar to provide its members with money off coupons on a range of FMCG products.
The scheme will use Couponstar's printable voucher technology to drive offline sales for a range of brands, including Colgate and Ocean Spray.
Blog search engine Technorati has added a new feature that ranks blogs by 'authority', replacing earlier references to how many inbound links a blog has generated.
A blog's 'authority' is now determined by the number of sites linking to it, rather than the overall number of links, with better scores for link-love from higher-placed blogs.
eBay drop shop brand Auctioning4u has bought the assets of iSold It UK, a rival chain that went into administration last month.
The move will see iSold It UK's shops moving over to the Auctioning4u network, boosting the company's plan to increase the number of its drop off locations around the UK.