Enter a search term such as “mobile analytics” or browse our content using the filters above.
Check your spelling or try broadening your search.
Sorry about this, there is a problem with our search at the moment.
Please try again later.
Security concerns are proving a major barrier to the growth of e-commerce, according to a study by Gartner.
Gartner estimates that online sales to the value of $2bn were lost in 2006 because of concerns about malware and the theft of personal and credit card information.
In the past few years the travel industry has formed such a close relationship with the internet that travel web sites became the equivalent to operators shop fronts.
They achieved this by keeping pace with the high speed world of e-commerce and offering customers the possibility of booking their travel with just a click of their mouse. The industry adapted to the internet business model very quickly and is now reaping the returns from this.
For some internet users, online communities are so important in their lives that they value their online experiences as much as the real world.
The 2007 Digital Future Project’s survey reveals that 43% of online social network members ‘feel as strongly’ about their virtual communities as their real lives.
It seems that internet usage across Europe is continuing to rise, with a European Interactive Advertising Association survey revealing that time spent on the internet has increased since last year.
The EIAA Mediascope Survey interviewed over 7,000 people in 10 mainly Western European countries. As well as time spent online, the report revealed an increase in broadband use and the rise of social networks.
At a recent conference of big retailers in the US, Google paid search marketing was described as ‘crack cocaine’. Highly addictive, but dangerous and destructive in the long term, and something you should wean yourself off.
So what about the UK? Are site owners also wanting to kick their Google habit? And if so, how can they?
Yesterday we spotted a big problem with our Google Adwords ads, after noticing that Google is ignoring our choice of landing page. Instead, it redirects people to our homepage.
Why is this happening? And is it happening to your ads? Read on to find out...
I recently participated in Selfridges' mystery shopper programme, run by ABA Research. The deal is - and it's a crafty one - Selfridges runs its mystery programme in such a way that typical cost-to-business-research is actually a boost to sales.
I originally came across the programme when trying to find a product online. It was a no-brainer to apply, as I'd be shopping there anyway.
It seems the internet is now a growing source of ‘pester power’, as children are beginning to ask parents for toys they have seen online.
A survey, by cashback shopping website GreasyPalm.co.uk has shown the growing influence of children’s’ online activity on the terrible business of parent-pestering.