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Despite the amount of deals on offer, and the convenience of booking holidays online, many US internet users still prefer to book their travel over the phone, with perceived security problems the main reason cited.
Forrester Research polled over 5,000 US consumers in the last quarter of 2006 to find out the reasons for their reluctance to use the web for holiday reservations.
The March 2007 version of our Internet Statistics Compendium is now available, with updates including new facts and figures on topics including search marketing, transactional email, online fraud, mobile, display advertising, online travel, online dating and more.
To give you a taster, here's a selection of stats on search engine market share...
eBay’s online payment outfit, Paypal has announced it has registered almost 35m accounts in Europe - a boost in its battle with rival providers.
It’s the first time the group has released specific numbers for Europe, where it says it processed $8.4bn (£4.3bn) in payments last year.
Shopping comparison site mysupermarket.co.uk has introduced a useful-looking new feature which allows customers to book their delivery slots before starting their shopping.
Users can choose from a range of one hour slots, view costs and book one in advance. Mysupermarket says the service has been introduced in response to growing demand from shoppers using the site.
Recruiting paid search professionals can be a painful experience. Whether you're an agency specialising in search or a company looking to bring it in-house, the demand for paid search professionals has never been greater.
In these market conditions it’s easy to panic and jump on the first candidate who’s heard of Adwords, but there is another way.
Advertisers on Baidu, the largest search engine in China, appear to be losing confidence in its ability to deal with click fraud, according to a new report.
The search engine has 58% of the search market in China, compared to Google's 17%, but the click fraud problems could help its rivals to catch up.
As well as being one of the UK's super-affiliates, Keith Budden is a partner in Affiliate Healthcheck, a consultancy offering affiliate programme performance reviews, training, recruitment and assistance with network selection.
We asked him for an affiliate's perspective on some of the main issues around affiliate marketing programmes.
Bill Slawski at SEO by the Sea has an interesting post which gives an insight into how Google's Blog Search ranks its results. He has come across a patent application by Google which explains some of the ranking factors.
The patent application, 'Ranking Blog Documents', shows how Google ranks blogs according to searchers' queries based upon a combination of relevance and quality scores.
British "social lending" exchange Zopa has raised a $12.4m (£6.6m) series C investment with the aim of breaking the company in to the US market.
The funds from Bessemer Venture Partners, Benchmark Capital and Wellington Partners will also continue to support Zopa's UK operation, with several new features scheduled.
Yahoo! has launched its oneSearch mobile search platform for mobile web browsers, taking its new search marketing service to a greatly expanded number of handset users.
Previously, oneSearch, which delivers enhanced results and listings for the small screen, was only available in Yahoo!'s downloadable Go 2.0 application, launched in January. Results pages display search-related ads and sponsored banners.
Microsoft researchers have been looking into the problem of junk web pages, and have found that most of this 'search engine spam' comes from just two web hosting firms.
Microsoft's research, entitled Spam Double-Funnel: Connecting Web Spammers with Advertisers, looked primarily into redirection spam and reveals that the links to spam web pages are generated by a small number of people, with some major advertisers, hosting services and ad syndicators turning a blind eye.
The latest Focus on the Digital Age report from the Office for National Statistics reveals that, while internet use is well established and growing fast, the 'digital divide' remains a problem.
According to the report, one in twelve UK households (8%) have no access to the internet, digital TV, or mobile phones.