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Blog

Myspace value "could rise to $15bn"

Myspace could be worth $15bn within three years, according to one Wall Street analyst.

In a research note quoted by Reuters, RBC Capital analyst Jordan Rohan said he had come out of a meeting with Fox Interactive enthused about the site’s experienced management, "massive" global appeal and potential to become "an intellectual property distribution powerhouse".

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David Miliband on wikis and UGC

This summer saw David Miliband, secretary of state for the Department for Environment, Food and Rural Affairs, launching the government’s first experiment with wikis, only for the move to be scrapped after the “accidental or malicious editing or removal of material” by pranksters.

But the wiki is now open again, albeit with tighter moderation and registration policies, and Miliband has promised to continue testing new ways to engage with the public via the web.

We talked to him to find out more...

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Are Social Conferences the 2.0 of conferencing?

A social conference is a physical embodiment of the web 2.0 world and like the web itself presents a unique and invigorating opportunity to communicate and connect. Is this the future of conferencing?

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Online casino shuts down as gaming crisis deepens

The Ritz Hotel's online casino has been shut down amid growing fears over the crackdown on internet gambling in the US and Europe.

"In light of the current confusion and inconsistency in online gaming legislation worldwide, the owners of The Ritz Club London Online have, regretfully, decided to close the site to new customers with immediate effect," the firm said in a statement on the site.

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Sites clash with measurement firms

A "cacaphony of complaints" from web publishers has prompted the Interactive Advertising Bureau (IAB) to put pressure on the industry's two major metrics firms to improve their methodologies and transparency, reports AdWeek .

The magazine says several top publishers have expressed doubts over the unique user and traffic data being provided by Nielsen//NetRatings and comScore Media Metrix, both of which are preparing to be audited.

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Microsoft launches all-in-one ad solutions

Microsoft  has struck a blow in its online ad war with Google with the launch of a set of services that firms can use to target consumers via PCs, game consoles, mobiles and PDAs.

Announced at Advertising Week, ‘Microsoft Digital Advertising Solutions’ brings the company’s ad products and services under a single umbrella, assisting firms that want to reach customers across different digital platforms at a time when media continues to fragment.

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Growth in online ad spending slows

Research firm eMarketer has forecast that growth in US online ad spending will slow slightly this year as due to weaker consumer spending and as the market matures.

A report by the firm predicted internet ad revenues would rise 26.8% to $15.9bn this year – a move that may calm some fears in the industry after Yahoo!’s warning sent shares tumbling last week.

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Your chance to improve usability standards

I have recently returned from an international standards meeting in Washington (and that is a story in itself – I nearly had to fly without my laptop and Treo – aargh!) where we were discussing the revision of the human centred design standard ISO 13407.

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SEO as effective as paid search, study says

WebSideStory has released an interesting study that indicates paid search is only slightly more effective than optimisation when it comes to conversion rates.

The research, which focused on 20 major B2C sites over the first eight months of this year, basically suggests that neither paid or organic search advocates are right to claim their methods are better.

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Publishers up stakes in battle with search engines

Newspaper and book publishers have announced a new tagging system which they hope will wrestle back control over content distribution from news aggregators and search engines.

The Automated Content Access Protocol (ACAP) technology, launched by the World Association of Newspapers (WAN) and various other groups, aims to calm publishers’ fears that they are getting a bad deal when their content is indexed online.

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Ways that highly-designed websites can still be accessible and search friendly

There continues to be a tension between web design that is “highly-designed” and web design that is accessible and search engine friendly. The former sites tend to be Flash only or rely heavily on DHTML.

So it is possible for a site to be beautiful but accessible?

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Yahoo! reportedly close to Facebook deal

Speculation is growing that Yahoo! is close to a $1bn deal for social networking site Facebook.

The Wall Street Journal reports that Facebook is in "serious discussions" to sell itself to the search engine and portal, following months of reported takeover bids from big media players.

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