Yahoo just made Yahoo Buzz open to all publishers and if you run a blog or publish content online, you might want to consider adding Yahoo Buzz to your website.

For those who don’t already know, Yahoo Buzz is similar in nature to Digg – users “vote” on content that they like and feel is worthy of attention and Yahoo showcases the content with the most “votes.”

Unlike Digg, which is very popular with techies but less popular with the “mainstream,” Yahoo Buzz is targeting Yahoo’s more mainstream audience.

In addition, it’s also offering the potential for much greater exposure as some stories will be featured on Yahoo’s homepage – one of the most trafficked pages on the internet.

Getting started with Yahoo Buzz is easy:

  • Sign up for a Yahoo account if you don’t already have one.
  • Get the code for Yahoo Buzz buttons. Consider including the “Advanced Button Options” so that additional data about your content is automatically passed with Yahoo Buzz submissions.
  • Place the Yahoo Buzz button code on your website.

It’s that simple.

As with any service like Yahoo Buzz or Digg, to encourage more “votes,” placing voting buttons as close to the content as is possible is best. If you run a blog, for instance, placing the buttons at the top and/or bottom of each post is ideal.

Do note that Yahoo Buzz is currently focused on content that appeals to a US audience.

Fortunately, a lot of content produced outside of the US still appeals to that audience and I would also be surprised if Yahoo didn’t expand Buzz internationally in the near future.