Customer service has become even more critical during the Covid-19 pandemic, as businesses strive to keep up with the increase in demand.
A Marketer's Guide to Chatbots
This best practice report demystifies chatbots, exploring the uses, opportunities, challenges and applications of this technology. It also provides guidance on the best way to implement a chatbot and highlights future developments in this area.
When creating a chatbot or AI assistant for your brand, how informal should you go?
eBooks and audiobooks are now consumed in their droves, and yet they remain a mere alternative to the traditional paper or hardback book.
Dutch airline KLM is internationally renowned for its outstanding social media presence, and in particular, its excellent social customer care.