Digital marketing has become increasingly complex over the past few years.
A Marketer's Guide to Chatbots
This best practice report demystifies chatbots, exploring the uses, opportunities, challenges and applications of this technology. It also provides guidance on the best way to implement a chatbot and highlights future developments in this area.
Before you head off into a weekend full of festive fun, don’t forget to squeeze in a few stats.
eBooks and audiobooks are now consumed in their droves, and yet they remain a mere alternative to the traditional paper or hardback book.
Dutch airline KLM is internationally renowned for its outstanding social media presence, and in particular, its excellent social customer care.