Content Management

The latest content management best practice, trends, statistics, industry insights, developments, and more


The MACH stack

As retail launches into its busiest period, what is going to give ecommerce businesses a leg up as they look to 2024?

We asked some esteemed commentators for their predictions on what will shape the year ahead in ecommerce, with James Gurd picking out MACH (microservices-based, API-first, cloud-native, and headless).

What is a digital experience platform and why do you need one?

 ‌ Limitations in CMS technology, coupled with the rising expectations of consumers, has resulted in the need for more complex and innovative software solutions.

This now comes in the form of the DXP, or digital experience platform.


Matthew Gonnering, CEO, Widen

Widen CEO Matthew Gonnering: DAM and PIM are “the centre of the content universe”

Matthew Gonnering is the CEO of Widen, a digital asset management (DAM) and product information management (PIM) solutions company. We recently caught up to find out more about the future of martech in Widen’s category and Gonnering’s experience working for the business, including his self-branding of ‘chief eudaimonia officer’. How does a DAM solution fit […]

papers with 'make pdf' sticky note on top

Death of the PDF? Not quite, but it’s great news for accessibility

Danny Bluestone, CEO of UX-driven digital transformation agency Cyber-Duck, highlights some key considerations for web designers and content producers after the UK government updated its content design guidance for open formats. On the 7th December 2020, the UK government updated its content design guidance for open formats. The update has underlined its commitment to open […]



What is a headless CMS & how can it help improve mobile page speed?

Considering the primary use case for the mobile web (i.e. people searching on the move) micro-improvements to deliver content quickly and efficiently can make a big difference: according to Google’s own research, 40% of users will leave a website when it takes longer than three seconds to load.  When you’re on Wi-Fi or 4G, it […]

Six examples of brands using a decoupled CMS

Here we look at how organisations are using a decoupled content management system (CMS) to free-up their content to do just that. Why brands and publishers are decoupling their systems Organisations need to get content to audiences where they’re looking for it, but legacy systems can make it tricky to seamlessly deliver content in real-time, […]

How to make content work harder in a multichannel world

In a recent post I explored why content has never had to work harder to reach audiences – how, when, and where they want to experience it. Here I look at how publishers and content owners can get more mileage from their content by using the right architecture and tools to reach more devices.