Content Management

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How To Go Viral report

How To Go Viral

1. Introduction In June 2014, a report on digital innovation at the New York Times was leaked to BuzzFeed; the NiemanLab called it one of the ‘key documents of our media age’.[1] Its content was filled with the pressure points of America’s second largest newspaper as it struggled through the digital transition. As I read […]

From the Blog

A day in the life of… Jessica Dannemann, CMO of Episerver

Jessica Dannemann of Episerver is an experienced marketing leader who describes her two most important skills as “bullshit detection and time management.” This is a ‘day in the life’ you don’t want to miss… Please describe your job: What do you do? Jessica Dannemann: As SVP and chief marketing officer at Episerver my job includes […]

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