Content Strategy and Editorial Planning training

The backbone of today’s marketing, getting your content strategy right is crucial. This Content Strategy and Editorial Planning training course will guide your team through the key principles of good content marketing and help you turn your ideas into a structured plan.

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How will we benefit?

Build a business case, strategy and roadmap for your content marketing efforts.

Full course outline

Develop a content strategy that ties directly into your editorial planning and content calendars.

Gain the knowledge to appropriately audit and evaluate your current content.

Create processes that will support the cost-effective generation of great content.

Extend your insights beyond current activity and plan the next steps for your brand’s content strategy.

Who should attend?

This course is ideal for anyone involved in the planning, production and creation of digital content.

“Econsultancy once again demonstrated that it is a market leader in training provision through course content and choice of trainer.”

Designed for you

This course will be delivered exclusively for your team. Team training ensures everyone is up to best-practice standard and you’ll benefit from a more open environment to discuss your most pressing issues.

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