The latest creative marketing best practice, trends,  industry insights, interviews, and more

Fast Track Psychology for Digital Marketing

Dive into the world of psychology and discover how it could help you to develop more successful digital marketing campaigns..

This course is ideal for anyone involved in strategy, marketing, design, service design, or user experience.

1-day course | various dates | London

From the Blog

gif creation

How to create GIFs in Photoshop: A beginners’ guide for marketers

A short while ago, I wrote about 10 brands using beautifully creative GIFs to enhance the visibility and quality of their content. Many of these well-established brands have a fully-fledged design department working behind the scenes to create the polished examples I identified. If you’re working in a smaller company or start-up, you may not have considered generating branded GIFs as part of your content marketing strategy.

Fashion Ecommerce and Content Marketing

1. Introduction It’s difficult to think of an ecommerce vertical that has a better fit with content marketing than fashion. In Business to Consumer marketing, brands can tap into entertainment and free time pursuits that gain leverage with online content. Given fashion is wedded to entertainment, and following trends and making purchases often a hobby […]

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