With so much data at our fingertips, understanding how to make sense of it can be a huge challenge. This immersive three-day Advanced Data and Analytics training course will help you to transform that data into powerful insights so that you are not only measuring the success of your activity but spotting routes to commercial success. Can we help? Call +44 (0)20 7970 4167 or email email@example.com
How will I benefit?
Learn how to measure, interpret and optimise your activity while also developing the know-how to effectively predict future performance.
Establish the right KPIs and data-capture requirements for your business.
Learn structured approaches to evaluate performance and ensure data is statistically valid.
Gain the knowledge to test and learn, forecast performance and formulate recommendations for optimisation.
Who should attend?
This course is suitable for those looking to understand the fundamentals of good measurement and people with plenty of hands-on experience in data and analytics.
Meet the trainer: Andrew Hood has helped hundreds of Econsultancy customers to develop their data and measurement skills through training, keynote speaking and best-practice guides. Currently managing director of Lynchpin, he has worked with brands including Experian, Canon, HSBC, Cartoon Network, Tesco Bank, Dyson, New Scientist and the Government Digital Service.
“A great course for understanding the broad scope of analytics and how online tools transform how easy it is to access information previously the preserve of specialist practitioners.”
Next course date and requirements
17, 19, 23 November 2020
This is a live practitioner-led course that brings together professionals from a range of industries in a highly interactive format. The course is run online using Zoom. You can access it easily through your web browser and we’ll give you a quick tutorial at the start to ensure you get the most out of the workshop.
Duration: 3 days
This course can also be delivered exclusively for your team. In-company training ensures everyone is up to best-practice standard and you’ll benefit from a more open environment to discuss your most pressing issues.