Maximise marketing effectiveness with the right skills

Digital marketing is always changing, but your business can stay ahead of the curve through best-in-class training across every key discipline and channel. 

  Choose from 21 hours of interactive elearning courses and hundreds of microlearning lessons
  Live learning sessions for all levels, from beginner to advanced
  400+ case studies covering successful digital marketing implementations and campaigns
  100+ best practice reports covering core digital marketing topics
  Quarterly webinars and analyst sessions
  Daily insights and articles

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Explore popular digital marketing eLearning

SEO

About this course This course is developed for digital marketers with responsibilities for driving website traffic from organic search channels. It covers the fundamentals of SEO, explaining how to implement On-Page SEO, Technical SEO and Off-Page SEO / Link Building Learning objectives By the end of this course, you will be able to: Explain how […]

email concept

Email Marketing

About this course This course covers the fundamentals of email, from planning to execution and measurement. Includes insight on design, targeting and using email in the marketing mix. Learning objectives By the end of this course, you will be able to: Articulate the unique capabilities of email marketing. Describe the key considerations for planning and […]

Paid Social

About this course This course covers the key considerations and actions required when planning, implementing and optimising paid advertising through social media platforms. In this course you’ll: Consider the opportunity of Paid Social advertising for your brand or business Discover how to plan and implement Paid Social ad campaigns and the key levers of success […]

Organic Social

About this course This course covers the practicalities of managing and maintaining audience engagement on social platforms through the development and distribution of compelling brand content Through this course, you’ll: Explore the opportunity of organic social content for brands and businesses Discover the key steps to establishing a successful organic social presence Consider how to […]

content and laptop

Content Marketing

About this course This course considers the opportunities and challenges of content marketing. How to create great content marketing, implement a plan, measure and optimise. Learning objectives By the end of this course, you will be able to: Articulate the opportunity of using content marketing for your brand or business. Appreciate the steps needed to […]

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Influencer Marketing

About this course This course considers how to plan and integrate influencer marketing, choose the right influencer partners, manage their output and optimise their impact. Learning objectives By the end of this course, you will be able to: Appreciate how influencer marketing can form an integral part of your modern marketing strategy. Understand what it […]

Fast Track to Digital Marketing

Econsultancy’s Fast Track to Digital Marketing learning plan will raise the skills of your entire team, providing them with important fundamentals to build on.  

This plan comprises 12 courses, and mixes engaging vide modules, recommended readings and assessments that will test your team’s knowledge. 

Ignite your team’s learning experience through live learning

Top rated training that brings experts right to your team, in person. 

  Energise your team with Learning Bursts, that combine group learning with real-world applications in digital marketing
  Reinforce knowledge through hands-on experience with Mini Missions
  Begin your team’s journey to mastery of crucial digital marketing topics, through Bootcamp Sessions

92% of our live learning is rated “very good” or “excellent”.

Uncover fresh insights through fun in-person events

Enable your team to take their learning to the next level with tailored, interactive sessions led by expert analysts. 

  Explore the latest digital marketing trends and innovations through our quarterly webinar series
  Immerse your team in the Econsultancy Live experience, a bi-annual in-person event that unites the digital community in London, featuring keynotes speakers, roundtable discussion and valuable networking opportunities 

An impressive 93% of our attendees highly recommend analyst sessions.

Unlock the power of digital marketing insights, tailored to your industry

We get it – the digital landscape is ever-evolving and it can be a lot to keep up with. At Econsultancy, we debut new content every day, to make it easy for digital marketers to stay on the cutting-edge. 

  Expand and sharpen the skills of your team through convenient, on-demand courses, in-depth reports and thought-provoking articles
  Stay ahead of the game with trends briefings and daily updates that will help your people to sees what’s on the horizon
  Get inspired by real-world success stories from brands making waves in every sector

Join us for insightful analyst sessions, guided by experts

At our analyst sessions, you won’t just hear about the latest research, trends and best practices in digital marketing. We’ll also help you understand how these insights can make a real difference for your organisation.

Keep the learning going with reports and trends analysis

The Future of Marketing

Econsultancy’s annual Future of Marketing report brings together survey results from more than 800 marketing professionals, covering marketing priorities for the next two years and the key trends shaping the industry, from data and privacy to generative AI.

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Paid Search Best Practice Guide

Search engines are often the first port of call in the customer journey. Econsultancy’s Paid Search Best Practice Bundle covers everything businesses need to know about the complex and constantly evolving area of paid search advertising.

Social Media Advertising Best Practice Guide

Social media platforms can offer brands highly targeted and effective advertising in a wide variety of formats. This best practice guide covers the key opportunities, with practical advice on navigating the challenges, designing campaigns and developing a strategy.

Don’t just take our word for it. Find out what some of our clients have to say.

“We have been working with Econsultancy over the last two years to enhance the skills and capabilities of our global CRM community. Employees’ feedback on the training was exceptional, and the live case studies that they worked on have the potential to generate £100m for our business.”

“The Dyson Commercial Academy led by Econsultancy is hugely important to set our people up for digital success and to help us keep up with our pace of growth, ambitious plans, and the complexities of global expansion.”

“Econsultancy has been an outstanding partner in helping us drive digital transformation across our teams.”

Ready to accelerate your digital marketing capabilities?