Econsultancy Digital Skills Index

Digital Skills Index

How does your digital marketing knowledge stack-up?

Whether you want to identify your strengths and weaknesses or benchmark your knowledge against the industry average, the Econsultancy Digital Skills Index provides tailored results to help you assess your performance

  • Advertising
  • Content
  • Customer Experience
  • Customer Journey                    Mapping
  • Data & Analytics
  • Ecommerce
  • Email and eCRM
  • Mobile
  • Personalisation /                        Segmentation
  • Search Marketing
  • Social
  • Strategy & Operations
  • Testing
  • Innovation & Trends
  • Unified Marketing

As the pace of change in digital continues to impact consumer behaviour and affect the way we communicate, knowing where your strengths and weaknesses lie is key to your success.

Take the Digital Skills Index to see how you measure up across a range of topics integral to modern marketing:

Econsultancy Digital Skills Index

What do you get?

Your overall score: See how you rate in your chosen digital disciplines against the average scores of all Econsultancy users, as well as peers in the same industry and level of seniority.

Your complete diagnostic: Receive a detailed appraisal of your current digital marketing knowledge, as well as a set of recommended readings and resources to help strengthen and advance your digital skill set.

Your personalised learning growth path: Save your results, retake the test and track progress over time.

Available with all subscription plans.

 

Who is it for?

Econsultancy free trial

Subscribe and conquer

Supercharge your marketing with strategic insights, expert analysis, practical advice and inspiration.

  • Keep on top of trends and embed best practice
  • Develop your digital knowledge and skills
  • Bridge the gap between strategy and action
  • Build a successful digital culture and drive innovation
  • Get digital into your organisation’s DNA
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