1. Introduction Businesses of all sizes around the world are undergoing digital transformation in various forms, with the global market for digital transformation forecast to reach $798bn by 2025, according to Research and Markets. However, digital transformation is far from being a monolith. Although companies undergoing digital transformation use many of the same tools and […]
Ecommerce Trends in 2020: What do the Experts Predict?
For all the (justified?) hype about voice, AI, New Retail, single view of the customer, take your pick – the most interesting developments in ecommerce are much broader.
We called on a few ecommerce friends to share their predictions for the year ahead.
1. Executive Summary The State of Social Commerce in Southeast Asia report, produced by Econsultancy in collaboration with Hootsuite and Magento, is based on a survey of 271 ecommerce marketers and 277 consumers across the region. All consumers surveyed used social media and are online shoppers. The study looks to examine how consumers shop online […]
Econsultancy’s Senior Analyst, Lynette Saunders, picked the brains of ecommerce experts from companies including Deliveroo, Nespresso and L’Oréal to compile this report, which looks at the trends impacting ecommerce and the ways in which you can amend or optimise your ecommerce tactics accordingly.
The company worked with Plug & Play to create a conversion path based on user intent, achieving a 22% boost in revenue, a 13% rise in order value and a 111% increase in conversion rate.
The global doughnut and coffee chain works with agency Ridgeway to refresh the site, creating a better user experience that also boosted page views and reduced bounce rate by 43%.
Mobile phone retailer Mobiles.co.uk works with Kickdynamic to automate emails whose content could be personalised in real time, achieving a 44% increase in email sales and 21% increase in mobile engagement.
"Globally, 75% of consumers say they expect to see delivery options on the product page"
Browse, save and export hundreds more ecommerce statistics and charts in Econsultancy’s Internet Statistics Database. Constantly updated to reflect the latest findings.
Fast Track Training: Ecommerce & Online Merchandising
This course deep dives into the fundamentals of online selling, guiding you through a framework for online merchandising. From product selection and presentation, through to search, sorting, filtering and promotions.
1-day course | various dates | London
From the Blog
Online shoppers don’t only consider returns policies when they want to send something back.
Visa is acquiring American fintech firm Plaid in a deal worth $5.3bn in what represents one of the largest acquisitions in the space to date.
We’re back in the swing of things, so get ready for a great roundup of stats.