Ecommerce

The latest ecommerce best practice, case studies, trends, training and more. From product pages and payments to CRO

weekly digital marketing stats

20+ stats that show how online retail is changing

Econsultancy’s Deputy Editor, Rebecca Sentance, rounds up the most important developments taking place in online retail, from changing device use to voice commerce.

Ecommerce fundamentals

What ecommerce is and key considerations for providing an effective online selling platform.

Ecommerce optimisation

Why digital teams need to understand and improve on-site conversion funnels.

stats

"Globally, 75% of consumers say they expect to see delivery options on the product page"

Browse, save and export hundreds more ecommerce statistics and charts in Econsultancy’s Internet Statistics Database. Constantly updated to reflect the latest findings.

Fast Track Training: Ecommerce & Online Merchandising

This course deep dives into the fundamentals of online selling, guiding you through a framework for online merchandising. From product selection and presentation, through to search, sorting, filtering and promotions.

1-day course | various dates | London

Editor’s Picks

Ecommerce best practice guide

Ecommerce Best Practice Guide

1. Introduction Econsultancy’s series of Best Practice Guides have been created for Internet professionals who typically work in marketing or ecommerce roles. The guides steer readers to ensure that projects and strategies are executed in the right way for optimal results. Given the continued growth and competitiveness of ecommerce, sections of this guide will be […]

Visual Search: A Guide for Marketers

Visual Search: A Guide for Marketers

1. Executive Summary This report will look at the history of visual search, how different companies are using it, and explain how marketers can take advantage of visual search and other tools that make use of machine vision. It will also cover the following: The benefits of visual search in ecommerce In a commercial context, […]

Ecommerce: Third-Party Marketplaces for Retailers

Ecommerce: Third-Party Marketplaces for Retailers

1. Introduction In the space of 20 years, Amazon has grown into a $200bn company[1], selling everything from books to health foods. It is now the fifth largest retailer in the UK according to Verdict, beaten only by four supermarkets.[2] It is estimated to have accounted for a third of all UK spend online in […]

Achieving Omnichannel Excellence

1. Introduction This guide has been written to help the retail sector’s heads of customer experience, CCOs, CMOs, senior marketers, heads of digital and CIOs to move along the omnichannel journey towards omnichannel excellence. Its purpose is to give brands an understanding of the current retail landscape, which key challenges they need to address and […]

Ecommerce Performance Benchmarks

Search and compare against hundreds of ecommerce performance metrics, from completion checkout rate to average shopper spend, with Econsultancy’s Performance Benchmarks tool.

From the Blog

Dive into our other topic hubs

B2B